东莞招聘

Let's Talk About You

You want to own your career and you're ready to write the next chapter of your career story: a challenging and rewarding role as an eCommerce Campaigns and Contents Manager.   The role will lead Edgewell China's eCommerce marketing strategy and implementation, co-working with APAC & China eCommerce team and brand marketing team to develop the e-category, e-portfolio and pricing strategy.  You will also develop effective eCommerce communications strategies across various sales models including direct, channel, distribution partners and cross-border.  You will leverage integrated planning for marketing campaigns and eCommerce consumer activations/initiatives.

 

Let's Get Down To Business

This is an excellent opportunity for an experienced eCommerce Manager to leverage their experience and develop eCommerce marketing strategy for Edgewell in China.  The role demands a great deal of stakeholder involvement, so is ideal for someone who enjoys communication and building long lasting relationships.

Here's a sample of the type of things you will be responsible for:

• Analyze eCommerce market and brand development trend, design overall eCommerce content marketing strategy and business goals for multiple brands
• Make plans of content topics and coordination with ad agency and eCommerce third party agency for content production during campaigns and daily operation
• Coordinate with the eCommerce sales & operation team and the third party agency for the implementation of contents promotion and live stream promotion, and review effects and ROI
• eCommerce consumer connection asset leveraging and development 
• Design suitable promotion tactics of contents through multiple marketing channels
• Responsible for the online consumer communication includes guidance book for customer service, special inquiries, complaints and other voices

 

Show Us What You've Got

Ideally you will have solid eCommerce marketing experience gained within a commercial or FMCG business. You must be fluent in English & Chinese.

In this role, it is important that you are able to work assertively, flexibly and collaboratively with individuals and teams located externally. Professional experience is important, but it's paramount you share our values and belief in ‘challenge to win’.

Here are some of the requirements we are looking for:

• University degree or above; majoring in marketing, media communication and advertisement is a plus
• 5-7 years' work experience in eCommerce, content marketing or social media operation areas
• Proficient knowledge in content marketing and KOL ecosystem, innovative content design, live show and short video operation, social media operation, etc.
• Clear understanding of the brand, market and target customers, and familiar with consumer interest enhancement tactics
• Strong interest in entertainment and fans operation, and strong business sense in innovation trend
• Knowledge of the Personal Care, Skin Care, Beauty market segments preferred
• Ability to speak and write in English and Mandarin fluently 

 

Edgewell Personal Care总部设立于美国，纽约证券交易所上市公司，产品行销135个国家。

“Edgewell”立志成为个人护理产品世界的创新挑战者。由自50多个国家的创新者和实干家组成的国际团队；拥有超过25个品牌的个人护理产品公司；我们始终处于创新的前沿，我们创造的一切都是倾心设计和用心制造的产品，为了让家庭更依赖让个人更信赖为人类健康增添福祉。Edgewell 拥有500+ 发明专利权，在日本/台湾市场份额表现出色。其中，除毛刀产品持续在中国市场份额表现出色，特别是Intuition(舒芙)系列产品深受中国消费者喜爱，成为中国消费者增强自信增添美丽不可或缺的美容必备工具。

香蕉船(Banana Boat)是中国消费者熟知的防晒产品品牌，也是全美热销防晒品牌，在美国，澳大利亚，墨西哥等国家市场份额表现出色。在中国市场高效快速发展的当下，Edgewell旗下 “香蕉船” 防晒系列产品正式进入中国市场。

Edgewell旗下众多品类包括：
？    剃须品类：Schick(舒适)，Intuition(舒芙)，Wilkinson Sword，Personna
？    美容护肤品类：Bulldog，Jack Black，CREMO
？    防晒品类：Banana Boat(香蕉船)，Hawaiian Tropic
？    个人护理品类：Playtex，Carefree，o.b.

我们不断优化并持续在中国市场投资，创造具有竞争力的薪资福利和多层次培训体系，弹性工作时间，重视员工健康生活。如果你有创新思维，乐意面对挑战，尝试寻找人生新起点，请加入我们，共同成就属于彼此的光辉未来。