JOB TITLE: Marketing Communication Manager, AP

REPORTS TO: AP VP

MANAGER APPROVAL: AP Vice President

PURPOSE OF JOB

The purpose of the position is to develop and implement marketing strategies and programs for growing Graco's business and its market share profitability in AP. It's also to support sales activities closely related with both other team member of Marketing Department in Asia Pacific and sales people in whole region

JOB RESULT AREAS

- Sales growth / market penetration / share growth through end user communication and promotion programs.

- Product launches to end users and distribution throughout Asia Pacific executed in time and according to plan.

- Effective marketing program implementation / execution.

- Well defined plans / objectives.

- Effective and efficient support of sales force in execution of marketing programs.

- Effective upward and lateral communication.

PRINCIPAL ACTIVITIES / DUTIES:

1. With AP Marketing team, drive product launch and preparation of required documents in AP such as brochure, direct response, communication, etc.

2. Plan, co-ordinate and report the participation of exhibitions / trade shows.

3. Together with AP marketing team and local sales team, coordinate all marketing related activities, such as seminar, conference, techday, etc.

4. Together with AP marketing team and local sales team, coordinate to develop and implement business strategies, goals and marketing plans.

5. Together with AP marcomm team, manage Graco AP website contents.

6. Collect and research market information, mining data and analyze and generate market reports and identify market potentials, e.g. economical statistics for accurate planning/projection, other competitors, etc.

7. Coordinate sourcing, preparing all the marketing promotion materials like gifts, advertisements, literatures etc.

8. Coordinate and provide annual marketing activity and expense plan reports to AP

POSITION REQUIREMENTS

1. Bachelor's degree or equivalent education

2. At least 7 years marketing experience in related industries.

3. Good command of communicational and presentational abilities.

4. Ability to work independently without close supervisor

5. Coordinate and to assist market research and analysis.

6. integrate activities with other appropriate team for Marketing initiatives

7. Good command of written and spoken English.

8. Proven aptitude to use computer tools and softwares

9. People Management is a must

Desirable:

1. Bachelor's degree in marketing or technical field or equivalent in education and experience.

2. Knowledge of products and the market industry

3. Leadership and interpersonal skills

Talent-Spot is a leader in HR solutions with direct presence in 6 countries in APAC and more than 100 cities across China, offering a wide platform of HR solutions to cater to our partners’ needs. Our services include temporary and contract staffing services, on-site deployment, managed services, talent placement and HR outsourcing in highly diversified industries covering industrial, engineering, healthcare and FMCG.

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上海力德以客户需求为导向，秉承诚信的职业道德以及团队合作精神。我们的团队由经验丰富的人力资源专家组成，我们致力于给客户相提供最有效和最具创新的解决方案。上海力德将全力以赴，为客户提供标准的、专业的、准确的人力资源和项目流程外包服务，成为跨国家跨领域的人力资源综合服务平台。

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