(ID211196) Media Management On-site Support
上海任仕达人才服务有限公司
- 公司性质:合资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2019-04-26
- 工作地点:上海-浦东新区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 职位月薪:1.8-2.2万/月
- 职位类别:媒介专员 广告客户经理
职位描述
Period: From June, 2019 for 6 months
Basic Purpose
Through the media management/planning/performance evaluation work of this position, media campaign can be more cost- efficient, media spots of all channels can be optimized
Key Responsibilities
Responsible for media plan execution and spots post-review
Responsible for specific content-cooperation projects for key nameplate
Responsible for specific long-term projects with key media partner (like vertical/portal/print media)
Responsible for CRM related projects to verify the quality of potential customers collected from paid media
Responsible for finance and purchasing process
Support media campaign strategy development
Support on cross-functional projects and communication (like static display/Auto show projects...)
Key Individual Performance Indicators KPI’s
· Brand health and brand awareness
· Auto-vertical SOV and leads
· Marketing funnel KPIs for each media campaign
Education & Qualification
· Bachelor/Master degree in marketing/media-related major
Experience & Skills required
· 5 years+ working experience in marketing, auto industry preferred
· Hard skill:
1) deep understanding on the role of media communication in marketing campaigns;
2) proficient in media plan development and the performance evaluation of both traditional and digital media platforms;
3) professional on working with brand, social, PR, BTL on the execution of integrated marketing campaigns
· Soft skill: project management; multi-task and time management; cross functional communication; agency brief and control
Specialised Knowledge & Skills required
· Fluent in written/speaking English; good skills at Excel/PPT/SAP
· Soft skill: project management; multi-task and time management; cross functional communication; agency brief and control
Specialised Knowledge & Skills required
· Fluent in written/speaking English; good skills at Excel/PPT/SAP
公司介绍
上海任仕达人才服务有限公司诚聘
联系方式
- Email:recruitmentsh@cn.randstad.com