市场传讯专员/Marketing Communication/Marcom
上海帝博企业管理咨询有限公司
- 公司规模:少于50人
- 公司性质:外资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2019-04-17
- 工作地点:上海
- 招聘人数:1人
- 工作经验:无工作经验
- 学历要求:招1人
- 语言要求:不限
- 职位月薪:1.5-2万/月
- 职位类别:市场企划专员 市场/营销/拓展专员
职位描述
Marketing Communication Specialist
欧美汽车整车品牌新招职位,需要候选人有汽车行业经验,英文流利,上海浦东外高桥上班。
感兴趣请把简历发到karen.kong@db-talent.cn的邮箱,或者加V.X: 1.3.9.1.7.3.9.1.5.7.3详聊
工作职责:
As Company is going to make breakthrough on import vehicle sales in China market, we need to develop an efficient marketing strategy, also to support and guide the dealers to perform properly in local market, we need to have a Marketing Manager/Sr. Specialist to assist Marketing Director with day-to-day tasks as well as take on responsibility for Marketing management.
Responsibilities, Accountabilities & Decision-Making Authority: Outline the primary responsibilities of the position and the authority level of the position (i.e., budget approval)
- Assist Marketing Director in developing the tactics to achieve the marketing strategy in China.
- Be responsible for increasing the brand awareness and customer loyalty of Company in China, and introduce the Company brand strengths in China.
- Be responsible for setting up the plan and budget of marketing activities at national level.
- Be responsible for digital marketing strategy and execution, media channels development and maintenance.
- Develop, organize, and implement the marketing activities and evaluate the result of each marketing activity based on the characteristics of Company Brand, especially coherent with import vehicle business.
- Prospects acquisition and customer retention through marketing events.
- Support dealers in making yearly marketing plan and supervise the execution and evaluate result.
- To help dealers increase their marketing skills through tailor made training.
- Cooperate with Sales Dept. to achieve sales target.
工作要求:
- Bachelor or Master degree, graduate in Business Administration with focus on Marketing or similar education background.
- 8 years’ experience in a similar position in Commercial Vehicle OEM brands in China
- Deep knowledge of marketing area in China automotive industry.
- Proven track record of marketing activities, events management, communication etc. already realized in previous jobs.
- Marketing events management, communication and retail management experience, with strong coordination and management ability.
- Attitude to elaborate a great amount of information and summarize it in actionable recommendations for sales target achievement.
- Networking among the marketing communities in China (Associations, media, Agencies, Competitors offices, etc.).
- Accuracy and attention to detail.
- Ability to work independently.
- Ability to initiate projects.
- Strong interpersonal skills.
- Self-motivated with good team spirit.
- Fluent in English.
职能类别: 市场企划专员 市场/营销/拓展专员
公司介绍
公司QQ:1652479807
公司msn:workdbtalent@hotmail.com
联系方式
- Email:workdbtalent@hotmail.com
- 电话:13701722965