东莞招聘

Working under the direction of the Business Development Director, China and the Trade Manager, China the Marketing Specialist manages marketing projects and provides administration support for Travel Alberta that contributes to the strategic and tactical proficiency of operations in compliance with the Alberta brand and messaging. The position is approximately 85% Marketing/Project Management and 15% Administration.

CORE RESPONSIBILITIES

1. Supports the Business Development Director, China in establishing and maintaining effective business relationships with Travel Trade, Media and Meeting, Convention and Incentive Travel (MC&IT) clients that develop and/or enhance awareness for Alberta. (Communication and maintaining effective relationships)

2. Oversees assigned components of joint marketing partnerships with Travel Trade and provides guidance and support to trade relations in the development of promotions and creative elements relevant to Alberta. (Trade Execution and Support)

4. Under the guidance of the Business Development Director, China develops and executes programs that support Travel Trade and MC&IT clients that will enhance awareness of Alberta including familiarization tours, sales calls, developing training presentations and conducting education seminars, representing Travel Alberta at trade shows and special events, and escorting clients on programs to Alberta as applicable in order to assist Alberta in achieving their China scorecard metrics. (Trade Execution and support)

5. Write project authorization summaries for familiarization trips and other projects as assigned and complete the evaluation reports from each program.

6. Manages project budgets as assigned by the manager and assist in the administrative maintenance of the overall marketing budget for Alberta in China including monthly and quarterly reviews, forecasting, tracking program budgets, and project evaluations. (Project Support)

7. In order to defend and grow Alberta’s room night figures from China, the specialist will recommend itineraries to the trade with additional nights in the province. The role will also track the number of room nights booked with tour operators to Alberta and report these figures as received. (Trade Execution and Support)

8. Support of multi-layered marketing and trade campaign elements, including image selection, copy writing and proof reading, communication with clients, contractors and industry partners in China and Alberta. (Project Support)

9. Support Marketing Manager in the activations of Travel Alberta’s social media channels in China.

10. Create and manage a database of China travel agents through Alberta’s trade training activities for ongoing communication and development of future marketing programs. (Trade Execution and Support)

11. Contribute to the development of Chinese language print and online collateral, booth design and display materials as applicable. (Project Support)

12. Coordinate the on-going development of Travel Alberta’s Chinese website and the relationship between the vendor in China and Travel Alberta head office including content development, translation and proof reading, social media interactions, and reporting. (Project Support)

13. Coordinate meetings, events, trade show registrations and travel arrangements for Business Development Director China, Trade Manager China and the Travel Alberta head office team and visiting delegations from Alberta and within China. (Project Support)

14. Manage the nomination and invitation of Chinese buyers to attend Canada’s West Marketplace including the coordination of the buyers for pre & post familiarization tours, flight schedules and ground transportation for this trade show organized jointly by Alberta and British Columbia. (Trade Execution and Support)

15. General and routine office administration including maintenance of databases, filing systems, mail, couriers, contract and project preparations and monitoring, shipping and invoice processing. (Administrative Support)

16. Provide Alberta information, and recommend tourism products as requested. Provide support to Travel Alberta and the Marketing Manager with respect to market trends and securing market intelligence from China. (Administrative Support)

17. Communicate regularly with a wide variety of stakeholders including Destination Canada in China, Provincial Marketing Organizations in China, Travel Alberta head office, Alberta industry partners, airline representatives and Travel Trade, Media and MC&IT clients as outlined previously. (Communication and Maintain Effective Relationships)

       FESCO，中国人力资源行业创始者，中国500强企业。为全球在华万余客户提供全方位人力资源解决方案,包括人事福利外包、招聘测评、外籍人服务、专业外包、专业咨询等。
    北京外企服务集团有限责任公司（FESCO）成立于1979年，是我国人力资源服务行业具有开创意义的***家企业。经过近40年发展，外企集团已经发展成为一个以人力资源外包服务为主，涉及旅游会展、文化传媒、房地产物业等相关领域的企业集团。