东莞 [切换城市] 东莞招聘东莞客服及技术支持招聘东莞客户关系经理/主管招聘

CRM Communication Manager

惠氏营养品(中国)有限公司

  • 公司性质:外资(欧美)
  • 公司行业:快速消费品(食品、饮料、化妆品)

职位信息

  • 发布日期:2019-03-25
  • 工作地点:上海
  • 招聘人数:1人
  • 工作经验:3-4年经验
  • 学历要求:本科
  • 职位月薪:2-2.5万/月
  • 职位类别:客户关系经理/主管

职位描述

1. CRM Project Manager for NIN (Nestle Infant Nutrition) CRM programs

2. Maintain close communication with NIN marketing to create value via professional CRM operation.
- Support with Brand Marketing / CRM Club on member communication plan based on when and where target consumers are the most receptive for education, recruitment and retention.
- Based on CRM key project requested, formulate annual project budget and regularly review its implementation etc.
- Take responsibilities of annual/ quately/ monthly review so as to achieve the stipulated ROI and outcome.
- Always on the lookout for new opportunities especially in understanding needs of potential customers etc

3. Closely work with internal CRM team to ensure -
- Daily Call Center operation excellence to fulfill project KPIs
- CRM system optimization to in line with business scope

4. Consumer Data Mining to benefit in CRM strategy fine-turns


Requirement:

- Relevant bachelor degree in Marketing or Communication
- At least 6 years marketing projects or CRM experience, with relevant products CRM experience is preferred.
- Familiar with CRM strategic planning and implementation, new customers recruitment, retention of existing customers, social CRM experience etc.
- Proficient with the use of word、excel、PPT Office software

职能类别: 客户关系经理/主管

关键字: CRM

公司介绍

惠氏营养品隶属于世界领先的营养、健康、幸福生活公司——雀巢集团。1915年,世界上***罐SMA的诞生拉开了婴幼儿配方奶的历史序幕,也是惠氏营养品的传奇开始。一个多世纪以来,惠氏营养品始终秉承“百年卓越,惠泽新生”的品牌信仰,在全球统一的严苛标准下,为广大家庭提供科学创新、品质卓越的母婴营养品。

联系方式

  • Email:rose.xiang@wyethnutrition.com
  • 公司地址:苏州工业园区方洲路199号