Industry and Customer Marketing Manager
中国惠普有限公司
- 公司规模:10000人以上
- 公司性质:合资(欧美)
- 公司行业:计算机软件
职位信息
- 发布日期:2018-03-29
- 工作地点:北京-朝阳区
- 工作经验:无工作经验
- 职位类别:市场/营销/拓展经理
职位描述
Responsibilities:
?Direct development of value proposition and positioning across industries/segments.
?Develop innovative/ breakthrough industry or customer segment marketing strategies/plans and execute plans with relevant sales force.
?Design and drive an integrated current and future solutions offerings across the whole ecosystem based on customer needs, internal products/ services and external partner offerings within industry and segment context.
?Identify and prioritize key ecosystem partners and drive technical and business alignment with our product/ services offerings by leveraging our partner ecosystem.
?Lead/manage cross- functional/cross-organizational teams in the development and execution of marketing long- term strategies and plans.
?Direct cross-functional/cross- organizational closed-loop analysis and champion indicated actions to senior leaders.
Education and Experience Required:
?BA or BS in Marketing or related field; MBA preferred.
?10+ years marketing experience.
?Industry, sales and/or channels experience.
Knowledge and Skills:
?Mastery knowledge of marketing principles, practices, tactics and tools and customer insights in specific industry or customer segments.
?Mastery knowledge across marketing mix and vehicles.
?Recognized subject matter expert and thought leader in industry/segments and HP offerings/strategies.
?Strong partner focus, including experience with partner marketing.
?Excellent written/oral communications and analytical skills.
?Excellent interpersonal skills; ability to build, manage and influence virtual teams.
?Excellent negotiating skills.
?Ability to interface effectively with all levels of management and functional disciplines.
?Excellent influencing, consensus-building and conflict-resolution skills.
?Direct development of value proposition and positioning across industries/segments.
?Develop innovative/ breakthrough industry or customer segment marketing strategies/plans and execute plans with relevant sales force.
?Design and drive an integrated current and future solutions offerings across the whole ecosystem based on customer needs, internal products/ services and external partner offerings within industry and segment context.
?Identify and prioritize key ecosystem partners and drive technical and business alignment with our product/ services offerings by leveraging our partner ecosystem.
?Lead/manage cross- functional/cross-organizational teams in the development and execution of marketing long- term strategies and plans.
?Direct cross-functional/cross- organizational closed-loop analysis and champion indicated actions to senior leaders.
Education and Experience Required:
?BA or BS in Marketing or related field; MBA preferred.
?10+ years marketing experience.
?Industry, sales and/or channels experience.
Knowledge and Skills:
?Mastery knowledge of marketing principles, practices, tactics and tools and customer insights in specific industry or customer segments.
?Mastery knowledge across marketing mix and vehicles.
?Recognized subject matter expert and thought leader in industry/segments and HP offerings/strategies.
?Strong partner focus, including experience with partner marketing.
?Excellent written/oral communications and analytical skills.
?Excellent interpersonal skills; ability to build, manage and influence virtual teams.
?Excellent negotiating skills.
?Ability to interface effectively with all levels of management and functional disciplines.
?Excellent influencing, consensus-building and conflict-resolution skills.
职能类别: 市场/营销/拓展经理
公司介绍
惠普公司(HP Inc.)致力于创新技术缔造美好生活。通过我们的打印机、个人电脑、移动设备、解决方案和服务,惠普创造的科技新体验,妙不可言。有关惠普公司(纽交所交易代码:HPQ)的更多信息,请访问 *****************
如果您想加入到惠普大家庭,请您关注公众号“惠普官方招聘“惠普招聘团队为您准备了实时更新的职位信息、惠普员工故事分享、职场tips、惠普福利大揭秘、最新的行业信息,还有互动活动大礼等着你。我们在这里等着您 !
如果您想加入到惠普大家庭,请您关注公众号“惠普官方招聘“惠普招聘团队为您准备了实时更新的职位信息、惠普员工故事分享、职场tips、惠普福利大揭秘、最新的行业信息,还有互动活动大礼等着你。我们在这里等着您 !
联系方式
- Email:pei-ying.li@hp.com
- 公司地址:利星行中心C座5层