东莞招聘

职位描述：
GENERAL SUMMARY
The PR Specialist is responsible for assisting in PR strategic development, coordination and implementation of PR programs at Cooper. This role involves close collaboration with internal and external contacts to draft/edit content and achieve approvals, and developing/executing optimal distribution plans. The person assists members of the external communications team, and may also co-manage contracted agencies, to identify opportunities and develop content for press releases, editorial and social media contributions, awards, speaking opportunities and media engagements. This person is also expected to closely monitor local and regional industrial trends, with responsibility for the timely distribution of relevant news and observations to key internal contacts.
公关专员负责协助公关战略发展，协调和公关计划实施。这个角色需要与内部和外部的接触，以起草/编辑内容，实现审批，并制定/执行***的分配计划。该人员协助外部通信团队的成员，也可以共同管理签约的机构，以确定新闻机会和撰写新闻稿，编辑和社会媒体的产出，奖项，演讲的机会和媒体业务的内容。这一人士也有望密切监测本地和地区产业发展趋势，并负责及时分发相关消息和意见，用以关键内部联系。

ESSENTIAL DUTIES AND RESPONSIBILITIES
1. Drafts appropriate messaging and content, and coordinates submissions, in support of a variety of PR programs, including editorial opportunities, media pitches, social media, contributed articles, etc.
2. Identifies press release opportunities, collaborates with key internal contacts to draft/edit content, achieve approvals and execute optimal distribution plans.
3. Monitors industry press to identify relevant trends and news angles, collaborates with key internal contacts to draft content (including comments, abstracts and byline articles), achieve approvals and optimize coverage in relevant regions in partnership with local PR agencies.
4. Partners with contracted PR agencies and consultants to design and implement execution strategies.
5. Liaises with Cooper customers/partners to identify and execute joint external communications activities and establish customer references.
6. Manages review/approval process for written PR materials, including contributed content.
7. Coordinates PR aspects of corporate event/tradeshow etc.
8. Partners with global communication relations and social media leads to align efforts and cross-leverage content and messaging
9. Serves as liaison with trade and business press, and industry analysts, as necessary
10. In-department event support and collaboration

1. 起草适当的信息和内容，并协调提交，以支持各种公关计划，包括编辑机会、媒体关系、社交媒体、投稿文章等。
2. 确定新闻发布的契机，与关键的内部人员联系，起草/编辑内容，实现审批和执行最优分配方案。
3. 监测行业内相关的趋势和新闻角度，与关键的部门联系，征求意见稿内容（包括评论和署名文章，摘要），实现审批和优化覆盖相关地区与当地的公关机构合作。
4. 合作伙伴与签约公关代理和顾问设计并执行执行策略。
5. 联系固铂客户/合作伙伴的确定和执行联合对外交流活动和建立客户资料维护。
6. 管理评审/审批程序，包括书面材料的审核。
7. 公关方面的协调公司活动/展会等。
8. 与全球传播关系和社会化媒体的合作伙伴，使努力和跨杠杆的内容和信息。
9. 必要的涉及贸易和商业新闻，以及行业分析。
10. 部门内活动支持和协作。

REQUIRED EDUCATION and/or EXPERIENCE
1. Bachelor’s Degree in PR or Marketing or Journalism or relevant experience
2. Minimum of 3 years of experience in PR or communications field
3. Preferred experience in one or more of the following areas:
- PR Agency
- Automotive website, for example XCAR etc.
- US-based companies

1. 公关或营销或新闻学士的相关从业经验者
2. 至少3年在公关领域或者传播领域
3. 在以下一个或是多个领域的经验者优先考虑：
- 公关公司
- 汽车垂直类行业网站，比如爱卡汽车等
- 美国公司
REQUIRED SKILLS AND ABILITIES
1. Automotive parts and/or business-to-business (B2B) experience preferred
2. Demonstrated professional communication skills, both written and oral
3. Familiarity with Press working style
4. Computer skills – specifically, command of Microsoft Office programs
5. Good command of English

1. 汽车零部件和/或企业对企业(B2B)经验者优先
2. 专业的书面和口头沟通技巧
3. 熟悉新闻工作者的作风
4. 计算机技能——具体地说，微软办公室软件
5. 良好的英语水平

WORKING CONDITIONS
Travel on request; flexible working hours
根据要求安排出差，弹性工作制 举报 分享

    固铂公司在全球替换轮胎领域一直处于领导者的地位, 我们是北美第四大轮胎制造企业， 轮胎销售额于2010年排名世界第九。我们的业务范围包括轮胎的设计、生产以及轿车、轻型卡车、中型卡车、重型卡车，摩托车和赛车轮胎的销售。
    作为全球10大轮胎企业之一，固铂的产品销售到全球100多国家，并在全球三大洲设立营运总部及研发中心。全球及北美总部及研发中心位于美国俄亥俄州的芬德利。欧洲总部及研发中心设于英国melksham。亚洲总部及研发中心设于中国上海。全球8大生产工厂分别位于美国俄亥俄州的芬德利，美国阿肯色州的texarkana，美国密西西比州的tupelo，墨西哥的guadalajara, 英国的melksham, 以及中国江苏省昆山市。
 请大家点击您感兴趣的职位了解各职位的要求，并将您的中英文简历发送给我们，如果您的条件符合职位的要求，我们会尽快与您联系，安排面试。