东莞 [切换城市] 东莞招聘东莞市场/营销招聘东莞市场/营销/拓展总监招聘

Marketing analytics and Operations Manager

中国惠普有限公司

  • 公司规模:10000人以上
  • 公司性质:合资(欧美)
  • 公司行业:计算机软件

职位信息

  • 发布日期:2017-08-03
  • 工作地点:北京-朝阳区
  • 招聘人数:1人
  • 职位月薪:4-5万/月
  • 职位类别:市场/营销/拓展总监  

职位描述

职位描述:
Marketing Analytics and Operations Manager

HP’s growing Marketing Media and Data Sciences team is responsible for enhancing the digital media performance through the use of data sciences and analytics platforms. We are looking for a world-class platforms professional to join our team.
 
Key responsibilities:
? The person will be supporting the Media and Data Sciences team of HP Inc. Marketing to work with multiple data sets, tools, platforms and technologies to integrate all data sources for media activation.
Education:
? Bachelor of Technology, Master of Technology, or Master of Science in Computer Sciences, IT, Information Sciences or similar streams or MCAs. No Bachelor of Computer Applications (BCAs).
 
Experience:
? Must be extremely strong in understanding both B2C and B2B data in the China marketplace.
? Must be experienced with local data vendors like SinoTrust, etc.
? 10-15 years of experience.
? Experience in the Digital Marketing space. Should have worked with Web traffic (Site catalyst or Google Analytics), DMP and DSP (BlueKai, TURN, DoubleClick) data.
? Experience in Data Architecture, Data Analysis and Database programing.
? Hands on experience in databases like SQL Server, Oracle, Vertica, Teradata, Redshift, Hadoop or similar platforms and Shell scripting.
? Exceptional data manipulation and analysis techniques; comfortable using very large (>10’s millions rows) datasets, containing both structured and unstructured data.
? Exposure to BI & Analytics tools like SAS, SPSS, R , Tableau, Qlikview, SAS Visual Analytics with strong understanding of data analytics and data siences.
? Experience in use of Big Data technologies (e.g. Hadoop, Hive, Pig, etc.) and cloud platform (AWS) is desirable.
? Experience with BlueKai, Amazon Web Services (AWS), Turn DataMine, Ensighten, etc. is preferred.
? Good understanding of social media platforms (Weibo, Sina, Wechat, etc.).
? Knowledge of demographics, psychographics and intent data vendors.
? Understanding of site tagging and knowledge of javascript is a plus.

职能类别: 市场/营销/拓展总监

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公司介绍

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联系方式

  • Email:pei-ying.li@hp.com
  • 公司地址:利星行中心C座5层