Senior Media Planner (职位编号:00253)
深圳市万普拉斯科技有限公司
- 公司规模:1000-5000人
- 公司性质:民营公司
- 公司行业:互联网/电子商务
职位信息
- 发布日期:2017-05-19
- 工作地点:深圳-福田区
- 招聘人数:1人
- 工作经验:3-4年经验
- 学历要求:本科
- 职位月薪:1.5-2万/月
- 职位类别:客户经理/主管 媒介主管
职位描述
Responsibilities
Build brand and engagement media plans across display, video, searching, native and mobile platforms.
Translate the goals of integrated initiatives into digital goals and put together supporting media plans.
Manage content syndication programs including guaranteed lead programs, WoM campaign and newsletter.
Collaborate with channel leads to ensure seamless integration of engagement media plans with global direct response strategy.
Perform campaign analysis directly relevant to optimization and/or planning and buying decisions. Contribute to campaign analytics and insights development.
Requirements
Proficiency in spoken and written English is a must.
Strong project management skills and attention to detail.
Experience with leading digital advertising strategy and execution across a variety of digital platforms.
3+ years in a role responsible for digital media planning and buying with a proven track record of building and executing successful cross-platform media plans. Experience collecting/interpreting data from a variety of media platforms (Google Analytics, Facebook, YouTube, etc.). Strong familiarity with relevant Tech B2B media vendors and experience building brand and engagement focused media plans.
职能类别: 客户经理/主管 媒介主管
公司介绍
联系方式
- 公司地址:地址:span车公庙