常州招聘

OVERVIEW:
The purpose of this position is to perform all Marketing activities for AGCO Dafeng facility by coordination with China marketing team.

MAIN TASKS:
Marketing Activities
? Develop, implement and sustain an up-to-date Marketing Plan with the necessary databases for products and services marketed for the product of responsibility.
? Establish Price Lists and relevant Sales Programs for each market of responsibility, and ensure they are effectively communicated to the Sales teams.
? Monitor market performance to budget and develop, prioritize and recommend promotion programs based on the competitive conditions to achieve planning objectives. This includes clear, concise and timely communications of such programs to internal and external functions.

Sales Activities
? Analyze market potentials and competitive market positions and initiate recommendations for the composition of the brands' product mix and model specifications to help direct product development priorities and product sourcing.
? In coordination with the Distribution, Sales and Parts organization, analyze overall market trends and local market potentials to define the target markets and distribution network necessary to achieve short and long-term corporate goals.

Product Support
? In conjunction with the relevant Product Managers from all brands:
? Provide sales support on related sales queries on products of responsibility.
? Ensure timely response to critical requests wherever possible.
? Ensure support and training are provided to the Sales team and Product Support Managers.
? Ensure that product knowledge is current on all products of responsibility.
? Ensure Product Bulletins for specific product lines are produced and provided, where appropriate.
? Identify product and sales training requirements for sales staff and for Product Managers.
? Co-ordinate planning and organization of product and sales training courses.
? Ensure that all the benefits of the machine versus competitive machines are communicated to the audience.

Advertising & Promotion Activities
? With the assistance of the respective Communication Managers, develop and initiate strategies and programs for the promotion of the brands' products to dealers and customers.
? Plan new product launch activities.
? Participate in major farm shows.
? Actively ensure the promotion of the brand and the products of responsibility, following established Corporate Brand Standards.


Financial Management Activities
? Manage Operating expense and development budgets within corporate directives to achieve the Budget results.
? Manage over-all discount level as established in the budget.
? Manage pricing and marketing programs to effectively contribute to profitable growth of the product, whist achieving budget target for sales volumes, net sales and gross margins.

Product Development Activities
? Determine, adapt the sales specifications of machines, and identify future product requirements, by discussions with Sales teams and Product Management Manager.
? Maintain AMDIS data base on a regular basis as per schedule established by AMDIS manager.
? Follow regular procedure for AMPIP (AGCO Major Product Introduction Procedure)

REQUIREMENTS

? Good English communication skills both oral and written.
? Diploma / Degree in Mechanical Engineering or Marketing
? High energy and ability to persevere in a challenging business environment.
? Previous experience in sales / sales support role preferred
? Capability to be consistent and timely in the completion of assignments
? Willingness to work with all team members, regardless of physical locations

关于爱科集团
美国爱科集团（纽约证交所交易代码：AGCO）是世界领先的专注于农机设备的制造商，致力于农业机械设备的设计、生产和销售。爱科集团一直以提高农业生产力为己任，为用户提供全套的农机产品，包括拖拉机、收获机械、牧草与饲料设备、播种与耕作设备、喷药机、发电机组、谷物仓储和蛋白质业务以及各种配件。爱科集团旗下拥有五大核心品牌：麦赛福格森、维美德、芬特、挑战者和谷瑞，并在140多个国家和地区设立3100多个独立经销商和分销商。爱科集团成立于1990年，总部设在美国乔治亚州德卢斯。2013年，集团净销售额达108亿美元。爱科中国网址：http://www.AGCOcorp.cn

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