长沙 [切换城市] 长沙招聘长沙市场/营销招聘长沙产品/品牌专员招聘

Product Specialist

梅里埃诊断产品(上海)有限公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:医疗设备/器械

职位信息

  • 发布日期:2016-11-01
  • 工作地点:北京-东城区
  • 招聘人数:1人
  • 职位月薪:5000-500000/月
  • 职位类别:产品/品牌专员  

职位描述

职位描述:
1、Primary Purpose and Overall Objective of the Job
1)Make marketing strategies and action plans, to improve the sales on consumables in clinical microbiology department
2)Build brand image for new products and strengthen for former ones

2、Main Accountabilities
1)More trainings on operation and clinical communication;
2)Provide more trainings to physicians to understand the meanings on resistant analysis;
3)Marketing Expertise.
-To acquire market data and identify the position of bioMerieux in clinical market for exploring the potential to grow. Also to provide concrete data on the market trend.
-To build and implement the marketing plan and projects; to ensure that the margin and profitability of her range; and to keep track of the performance of the range responsible.
-To prepare the annual sales budget, expense budget and the 6-year plan for the product range responsible.
-To support Marketing Manager and work as the interface between the local and corporate marketing team.
-To report regularly on the new events in the market such as new government policies, market needs, competitors’ activities, etc.
4)Execution of marketing plan
-To provide technical and marketing training to the sales team of bioMerieux China and distributors;
-To create sales tools and new product launch files for the sales team and AS team of bioMerieux and distributors;
-To set up strong communication program for new products and to build network with key opinion leaders;
-To set up communication program for the physicians and patients
5)Support other departments
-Work with RA team to get SFDA certificates on time;
-Assist AS and FSE to deliver appropriate messages to users, es. when recall happens;
-Assist sales capability management and logistic team on local stocks and distributions

3、Typical Studies-Experience, Skills and Qualifications
3.1 Studies-Experience:
-Knowledge on in-vitro diagnostic industry, clinical microbiology/Immunoassay
-Bachelor above degree on medicine/ microbiology/ Immunoassay/laboratory science related
-At least 1 year work experience on marketing/ sales/ medicine position
3.2 Skills and Qualifications:
-Creativity
-Ownership
-Teamwork
-Good communication
-Fluent in Chinese and English

职能类别: 产品/品牌专员

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公司介绍

      生物梅里埃公司创建于1963年,公司以来自身的科技创新和工业生产资源,始终致力于医疗和工业用途的体外诊断产品。生物梅里埃的诊断系统由试剂、仪器和软件组成,主要围绕感染性疾病、工业微生物、心血管病和肿瘤四个战略领域设计。生物梅里埃的使命是通过体外诊断,为全球公共卫生事业做出贡献。
      目前,生物梅里埃在全世界拥有19个工业生产工厂;20个研发基地;业务遍及世界六大洲160个国家,在44个国家和地区设有分支办事机构;全球雇员近13000人。凭借55年的经营,生物梅里埃如今在全球体外诊断行业扮演着重要的角色,在全世界诊断企业排名中位列前十,是临床微生物学和工业微生物学领域的翘楚。
      放眼未来,生物梅里埃将继续秉承传统、恪守承诺,全力为客户研发和提供***整体解决方案,力争成为推动全球公共卫生事业发展的领导者。

联系方式

  • Email:china@biomerieux.com
  • 公司地址:上海市浦东新区浦三路4633号