长沙招聘

职位描述：
• Manage associated marketing activities consistent with product lifecycle including conception, development, introduction, installed base maintenance/enhancements, phase in/out and end-of-life.
• Define product/solutions that support growth for targeted customer segments based on market research, competitive intelligence, voice-of-customer and technology/clinical trends.
• Develop business requirements for new product and enhancements to existing products; work with R&D on functional requirements and feature/function prioritization.
• Develop business cases for new and/or existing product offerings for consideration in the portfolio management process
• Develop and maintain roadmap for assigned products
• Work across R&D, Services, Field Marketing and Operations to deliver integrated products/solutions that meet the needs of priority customer segments, globally
• Accountable for the creation of marketing process deliverables; for both New Product Introduction (NPI) programs and global marketing activities
• Drive overall development and execution of global new product/solution introduction campaign through the creation and execution of global marketing plans. Also assist Field Marketing in the development of aligned regional marketing plans
• Coordinate global positioning and pricing across assigned product lines. Set value-based price corridors and guidance for products/solutions
• Conduct customer presentations, coordinated as part of sales campaigns with priority customers 举报 分享

荷兰皇家飞利浦公司是一家领先的健康科技公司，致力于在从健康生活方式、疾病预防、到诊断、治疗和家庭护理的整个“健康关护全程”，凭借先进的技术、丰富的临床经验和深刻的消费者洞察，不断推出整合的创新解决方案，助力健康医疗系统实现四重目标——提高大众健康水平、提高医护人员满意度、改善患者体验，并降低关护成本。飞利浦的愿景是通过有意义的创新，令世界更健康、更可持续的发展，到2030年每年改善25亿人的生活。

        飞利浦公司总部位于荷兰，2021年销售额达172亿欧元，在全球拥有大约78,000名员工，销售和服务遍布世界100多个国家。公司目前在诊断影像、图像引导治疗、病人监护、医疗信息化以及消费者健康和家庭护理领域处于领导地位。

        在飞利浦，每一个人，都至关重要。这是我们始终坚持的信念。在飞利浦，你将用数字化驱动有意义的创新，积极影响自己与数十亿人的生活，践行改善人类生活的使命。我们全心营造多元包容的工作环境，平等互助的工作氛围，让你的独特之处得到充分尊重和欣赏，鼓励你释放真我，以梦为马，不负韶华。本着 “立足中国，辐射全球” 的理念，我们通过布局广泛的业务线，为你带来广阔的平台、丰富的学习资源、多样的内部发展机会，助你成为具备全球化视野和本土深度的一专多能复合型稀缺人才。

创美好，做真我，迎蜕变。
我们深信每一个你都卓尔不凡, 更期待与志同道合的你笃行致远。