长沙招聘

BASIC FUNCTIONS 工作责任

- Cooperate with marketing and outsourcing company to make sales and project plan for ecom platforms to meet sales target and improve brand awareness according to marketing and sales strategy. 根据公司的市场和销售策略，与市场部及第三方公司合作，设计电商平台整体运营和重点项目计划，达成生意目标，提高品牌知名度。

- Make promotion plan and activities, increase the click rate, uv and conversion rate of stores and complete the sales and operation targets. 组织策划推广计划、促销活动，提高店铺点击率、浏览IP量和转化率，完成各项销售指标和运营指标。

- Collect and analyze data to learn consumers ‘demands, optimize product assortment, improve shopping experience so as to increase pv and uv. 通过数据采集和分析采集并分析用户的需求，改善产品组合和顾客体验，从而提高店铺的访问量和浏览量

- Make and adjust advertising strategy, monitor the competitor, optimize, adjust and analyze the effects and advertising slogan 制定并及时调整广告投放策略、竞争对手监测，对投放效果、关键词及广告语进行优化、调整和分析。

QUALIFICATIONS REQUIRED 能力需求:

- At least 3- year working experience in e-Com marketing, have profound knowledge and insight on ecommerce and digital marketing. 至少3年以上电子商务市场的工作经验, 对互联网与电子商务及数字媒体有深入的了解和透彻的认识和预见

- Have actual operation experience on website promotion; well use all promotion and analysis tools. 具有网站推广的实际操作经验，熟练使用各种推广和分析工具。

- Have good communication skills and ability to analyze and deal with problems

Luxottica is a leader in the design, manufacture, distribution and sales of premium, luxury and sports eyewear with approximately 7,100 optical and sun retail stores in North America, Asia-Pacific, China, South Africa, Latin America and Europe, and a strong, well-balanced brand portfolio. The net sales reaching Euro 6.2 billion in 2011, over 65,000 employees in 130 countries. Our house brands include Ray-Ban, the world’s most famous sun eyewear brand, Oakley, Vogue, Persol, Oliver Peoples, Arnette and REVO, while licensed brands include Bvlgari, Chanel, Coach, Dolce&Gabbana, Donna Karan, Polo Ralph Lauren, Prada, Tiffany and Versace.

Luxottica 是一家集设计、制造、批发和销售为一体的全球知名眼镜集团，销售网络遍及世界各地，在北美，澳洲，新西兰及大中华地区，拥有约5,800 家的太阳眼镜和光学眼镜专卖店。近段时间，在大中华区, 我们收购了北京雪亮眼镜，上海现代观点, 广州明廊眼镜和香港高登眼镜。为配合公司的高速发展, 希望能有更多充满活力和才干的人加入我们的团队。