Regional Trade Marketing Manager(职位编号：42003)
欧莱雅（中国）有限公司
- 公司规模：1000-5000人
- 公司性质：外资(欧美)
- 公司行业：快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期：2015-01-30
- 工作地点：上海
- 招聘人数：1
- 职位月薪：面议
- 职位类别：市场通路经理/主管 渠道/分销经理
职位描述
Key Job Accountability:
To grow L'Oreal Paris category sales on modern trade shelf for R/LKA by supporting activity design, resource allocation and coordination with field sales
1. Support National Trade Marketing Manager (Shelf) in developing Trade Marketing strategy to contribute towards category growth targets and business objectives for R/LKA;
2. Allocate activity resources for R/LKA with the help of field sales (AM) and support activity execution;
3. Build up field intelligence through evaluation of historical Trade Marketing data and competitor activity analysis to optimize promotion mechanism for R/LKA;
4. Recruit, develop and manage Trade Marketing team to ensure development of expertise and know-how in the team;
Technique and Professional Competencies:
1. In-depth market and retail knowledge, esp. in shelf business for R/LKA;
2. Able to translate marketing objectives into creative programs at the retail end;
3. Strong influencing, coordinating and negotiation skills;
4. Excellent data analytic skills;
5. ROI management;
To grow L'Oreal Paris category sales on modern trade shelf for R/LKA by supporting activity design, resource allocation and coordination with field sales
1. Support National Trade Marketing Manager (Shelf) in developing Trade Marketing strategy to contribute towards category growth targets and business objectives for R/LKA;
2. Allocate activity resources for R/LKA with the help of field sales (AM) and support activity execution;
3. Build up field intelligence through evaluation of historical Trade Marketing data and competitor activity analysis to optimize promotion mechanism for R/LKA;
4. Recruit, develop and manage Trade Marketing team to ensure development of expertise and know-how in the team;
Technique and Professional Competencies:
1. In-depth market and retail knowledge, esp. in shelf business for R/LKA;
2. Able to translate marketing objectives into creative programs at the retail end;
3. Strong influencing, coordinating and negotiation skills;
4. Excellent data analytic skills;
5. ROI management;
公司介绍
关于欧莱雅集团与欧莱雅中国
创立于1909年的欧莱雅集团，是全球***的化妆品集团。于1997年进入中国市场，经过19年快速、稳健、持续的增长，欧莱雅已成为中国化妆品市场的翘楚，并在多个细分市场位居***，包括***护肤、彩妆、***护肤、面膜、高档化妆品、药妆以及专业美发领域。总部位于上海，有超过4400名员工。目前在中国拥有一个研发和创新中心，一个培训中心和三家工厂分别位于苏州、宜昌和广州。
敬请关注欧莱雅中国“让所有人拥有美”官方微信账号及官方网站*******************
创立于1909年的欧莱雅集团，是全球***的化妆品集团。于1997年进入中国市场，经过19年快速、稳健、持续的增长，欧莱雅已成为中国化妆品市场的翘楚，并在多个细分市场位居***，包括***护肤、彩妆、***护肤、面膜、高档化妆品、药妆以及专业美发领域。总部位于上海，有超过4400名员工。目前在中国拥有一个研发和创新中心，一个培训中心和三家工厂分别位于苏州、宜昌和广州。
敬请关注欧莱雅中国“让所有人拥有美”官方微信账号及官方网站*******************
联系方式
- Email：shailyn.wang@loreal.com
- 公司地址：湖北省宜昌市西陵经济开发区西湖路18号 (邮编：204000)