Marketing Manager
广东溢达纺织有限公司北京分公司
- 公司规模:10000人以上
- 公司性质:外资(非欧美)
- 公司行业:批发/零售
职位信息
- 发布日期:2012-08-08
- 工作地点:北京
- 招聘人数:1
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:市场/营销/拓展经理 产品/品牌经理
职位描述
Job Description
·Develop and implement marketing and communication initiatives for our retail brand.
·Support the execution of advertising, digital and social media activities, event conceptualization and execution, develop seasonal catalogues and CRM program materials and improving customer shopping experience.
·Formulate and manage media plan and schedule.
·Create, develop and produce seasonal media or press kits including managing photo shoots and facilitating the development of press releases and editorial stories.
·Strengthen media relationship and expand media network.
·Maintain up-to-date press clipping portfolio
·Manage and update website and maintain image library.
·Develop public relation activities to promote brand image through traditional to new media.
·Explore and evaluate possible brand building channels.
·Communicate and cooperate with internal and external parties to ensure excellent execution of marketing initiatives and correct use of brand identity materials and standards.
·Provide marketing supports on all aspects and serve as primary interface with production house, agencies, suppliers and internal teams.
·Track and manage the marketing budget.
Requirements
·Bachelor degree preferably in marketing or related disciplines.
·Minimum 8 years working experience in marketing communications, experience in luxury market preferable
·Good command of spoken and written English and Chinese (a must)
·Press contacts in China is an advantage
·Pro-active, self-motivated, creative, detailed-oriented team player
·Proficiency in MS applications including Power Point, Word and Excel
·Candidates with lesser experience will be considered for Marketing Officer position
·Develop and implement marketing and communication initiatives for our retail brand.
·Support the execution of advertising, digital and social media activities, event conceptualization and execution, develop seasonal catalogues and CRM program materials and improving customer shopping experience.
·Formulate and manage media plan and schedule.
·Create, develop and produce seasonal media or press kits including managing photo shoots and facilitating the development of press releases and editorial stories.
·Strengthen media relationship and expand media network.
·Maintain up-to-date press clipping portfolio
·Manage and update website and maintain image library.
·Develop public relation activities to promote brand image through traditional to new media.
·Explore and evaluate possible brand building channels.
·Communicate and cooperate with internal and external parties to ensure excellent execution of marketing initiatives and correct use of brand identity materials and standards.
·Provide marketing supports on all aspects and serve as primary interface with production house, agencies, suppliers and internal teams.
·Track and manage the marketing budget.
Requirements
·Bachelor degree preferably in marketing or related disciplines.
·Minimum 8 years working experience in marketing communications, experience in luxury market preferable
·Good command of spoken and written English and Chinese (a must)
·Press contacts in China is an advantage
·Pro-active, self-motivated, creative, detailed-oriented team player
·Proficiency in MS applications including Power Point, Word and Excel
·Candidates with lesser experience will be considered for Marketing Officer position
公司介绍
中国人力资源年度最佳雇主企业TOP10
全球最大纺织制衣跨国集团之一
中国出口纯棉衬衫总额第一
欢迎你!
溢达集团于1978年创立,是一家以纵向一体化生产棉纺织品为经营业务的集团。业务范围涵盖棉花种植、纺纱、织布、染整、制衣、出口和零售等,是一家提供一站式衬衣服务的企业,是全球最大的纺织制衣跨国集团之一,也是目前全球最大的全棉衬衫制造及出口商。
集团总部设在香港,目前在10个国家拥有共56,000名员工。在集团主席杨敏德女士的带领下,溢达集团的业务拓展至世界各地,在马来西亚、斯里兰卡、毛里求斯、越南、中国内地及中国香港等地均设有生产基地;销售网络遍及美国、欧洲、日本、中国內地及中国香港。集团每年向Abercrombie&Fitch、Hugo Boss、Polo Ralph Lauren、Nike、Calvin Klein、Tommy Hilfiger及Marks & Spencer 等世界知名时装品牌供应9,600万件衬衫。
溢达集团信奉並推行的企业文化,以 道德操守、环境保护、开拓求新、卓越理念和学习精神 为宗旨。溢达的信念是在持续发展业务的同时,亦坚持向所有与企业有关联的合作伙伴,包括客户、员工和社区,切实履行社会责任。
溢达集团中国零售是溢达集团的附属机构,现正在发展两个时装品牌「派」和「棉衣工房」。
「派」的命名源自代表圆周率的希腊字母π,以表达品牌对完美永不息止的追求;同时,“派”亦取意于高贵雍容的气派。品牌以简约美学为基调并融入东方气质,给源于西方且较工业化的衬衫注入一丝人文情怀。
「棉衣工房」简介朴素,精致大气。作为内地著名品牌,且经香港设计生产,这里最诱人之处是能把棉这种质地以最好形态的衬衫、T恤出现,每一件都称得上精工细琢。
溢达集团是一个与众不同的公司,我们需要的溢达人不仅要有才干,还要有理想和追求。溢达秉信“快乐的员工,满意的客户”,更荣获中国人力资源年度评选中国最佳雇主企业TOP10称号。我们愿与所有尊重溢达文化的人一起奋斗,并为个人职业发展提供良好的培训及晋升机会。
全球最大纺织制衣跨国集团之一
中国出口纯棉衬衫总额第一
欢迎你!
溢达集团于1978年创立,是一家以纵向一体化生产棉纺织品为经营业务的集团。业务范围涵盖棉花种植、纺纱、织布、染整、制衣、出口和零售等,是一家提供一站式衬衣服务的企业,是全球最大的纺织制衣跨国集团之一,也是目前全球最大的全棉衬衫制造及出口商。
集团总部设在香港,目前在10个国家拥有共56,000名员工。在集团主席杨敏德女士的带领下,溢达集团的业务拓展至世界各地,在马来西亚、斯里兰卡、毛里求斯、越南、中国内地及中国香港等地均设有生产基地;销售网络遍及美国、欧洲、日本、中国內地及中国香港。集团每年向Abercrombie&Fitch、Hugo Boss、Polo Ralph Lauren、Nike、Calvin Klein、Tommy Hilfiger及Marks & Spencer 等世界知名时装品牌供应9,600万件衬衫。
溢达集团信奉並推行的企业文化,以 道德操守、环境保护、开拓求新、卓越理念和学习精神 为宗旨。溢达的信念是在持续发展业务的同时,亦坚持向所有与企业有关联的合作伙伴,包括客户、员工和社区,切实履行社会责任。
溢达集团中国零售是溢达集团的附属机构,现正在发展两个时装品牌「派」和「棉衣工房」。
「派」的命名源自代表圆周率的希腊字母π,以表达品牌对完美永不息止的追求;同时,“派”亦取意于高贵雍容的气派。品牌以简约美学为基调并融入东方气质,给源于西方且较工业化的衬衫注入一丝人文情怀。
「棉衣工房」简介朴素,精致大气。作为内地著名品牌,且经香港设计生产,这里最诱人之处是能把棉这种质地以最好形态的衬衫、T恤出现,每一件都称得上精工细琢。
溢达集团是一个与众不同的公司,我们需要的溢达人不仅要有才干,还要有理想和追求。溢达秉信“快乐的员工,满意的客户”,更荣获中国人力资源年度评选中国最佳雇主企业TOP10称号。我们愿与所有尊重溢达文化的人一起奋斗,并为个人职业发展提供良好的培训及晋升机会。
联系方式
- Email:lilinbj@esquel.com
- 公司地址:上班地址:王府井东方广场负一楼