长沙 [切换城市] 长沙招聘长沙销售管理招聘长沙渠道/分销经理招聘

Channel Manager/渠道经理

富仕兰食品贸易(上海)有限公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:快速消费品(食品、饮料、化妆品)  贸易/进出口

职位信息

  • 发布日期:2013-09-10
  • 工作地点:上海-卢湾区
  • 招聘人数:1
  • 工作经验:五年以上
  • 学历要求:本科
  • 语言要求:英语良好
  • 职位类别:渠道/分销经理  市场通路经理/主管

职位描述

Main Accountabilities:

Develop quarterly Integrated Trade Marketing Calendar to deliver Channel target.

Work with Trade Marketing Manager to develop by channel brands’ strategies and POP standards for field execution.

Key Tasks:

1. Develop national Integrated Trade Marketing plan to deliver brands’ targets

(deliver targeted growth in terms of total sales target)

2. Conduct regular ( at least quarterly) brand and category review to identify growth potential and area for specific channels, which forms insights base to further develop effective TM plan.

3. Develop Trade Marketing plan by combining brand initiatives and trade initiatives that are in line with company strategy

4. Provide initiatives (comments and solutions) to facilitate trade spend efficiently and effectively in line with annual target.

5. Work with Trade Marketing Manager to develop by channel strategies and standards for field execution effectively.

6. Based on analysis and consumer/shopper insights to propose by channel brands’ strategies and key big bets for annual planning of Friso

7. Develop quarterly by channel execution standards (incl. assortment, planogram, and price) and align with Trade Marketing Manager and cross functional team.

8. Develop/upgrade field execution framework and tools based on channel strategies and standards to guide field execution.


Requirements:

1. Bachelor degree or above.

2. Minimum 3 years working experience in trade marketing in multi-national company, experience in dealing with key accounts is preferred.

3. Good English in both oral and written.

4. Good in presentation skill.

5. Can work under pressure.

公司介绍

富仕兰食品(上海)贸易有限公司隶属于荷兰皇家菲仕兰坎皮纳乳品有限公司始建于1879年,至今已有130多年的历史,是全球最大的合作性乳制品企业,在欧洲有超过17,000名签约奶农,销售遍及全球100多个国家,2010年营业额为90亿欧元,位居世界乳品行业第四名。

富仕兰食品(上海)贸易有限公司成立于2008年11月,经营100%荷兰进口的美素佳儿系列婴儿奶粉,产品遍布全国各大中城市,深受妈妈群体,尤其是快乐、自信、时尚的白领妈妈的欢迎。

随着中国市场的快速发展,公司将进一步加大在中国的投入和发展力度。我们诚邀有激情、有理想、勇于面对挑战、乐于迎接变革的您请加入我们!

公司网站:http://www.frisochina.com
          http://www.frieslandcampina.com
公司地址:上海市淮海中路93号大上海时代广场28楼