长沙 [切换城市] 长沙招聘长沙市场/营销招聘长沙产品/品牌经理招聘

Lighting-Product Communication Manager-49311

飞利浦(中国)投资有限公司 Philips (China) Investment Co.,Ltd.

  • 公司规模:10000人以上
  • 公司性质:外资(欧美)
  • 公司行业:多元化业务集团公司

职位信息

  • 发布日期:2014-04-30
  • 工作地点:深圳
  • 招聘人数:若干
  • 工作经验:五年以上
  • 学历要求:本科
  • 语言要求:英语熟练
    普通话熟练
  • 职位类别:产品/品牌经理  

职位描述


Job responsibilities:
· Defines the marcom strategy and guidelines, within the strategy of the group and guidelines of corporate Philips.
· Formulates and guards the brand image, in close corporation with product management.
· Translates the marketing objectives into a yearly marcom plan, specifying required deliverables and projects, according to the guidelines.
· Defines the yearly marcom budget, gets it approved and takes care that the budget is used in the most optimal way to realize the deliverables or project (cost control).
· Responsible for the planning and realization of the marcom activities and deliverables in conjunction with regional marketing and marcom team, taking care of consistency, the brand image, the required quality and within budget.
· Responsible for the definition and realization of the MIP activities for all new products as part of the launch plan and takes care of timely availability for optimal market introduction.
· Responsible for the content and presentation on intranet/internet, within the guidelines of Philips, to maximize the contribution of this sales tool.
· Selects the required agents and suppliers, negotiates prices and is responsible for an optimal briefing and instruction.
· Prepare launch events and showcase events for both clients and press.
· Refresh showroom on a quarterly base.
· Leads a group of four and take care of the required resources and evaluation of results for an optimal performance.
Requirements:
· Bachelor degree, majoring in marketing, communication or related area.
· Minimum 5-8 years in marketing communication, relevant experiences in fast moving consumer industry is preferred
· Preferable with experience in advertising agency
· Creative mindset for consumer facing communication
· Excellent English and Mandarin both in written and oral
· Strong communication skills and interpersonal skills, adaptable to work in a multinational organization
· People management experience is a plus

公司介绍

荷兰皇家飞利浦公司是一家领先的健康科技公司,致力于在从健康生活方式、疾病预防、到诊断、治疗和家庭护理的整个“健康关护全程”,凭借先进的技术、丰富的临床经验和深刻的消费者洞察,不断推出整合的创新解决方案,助力健康医疗系统实现四重目标——提高大众健康水平、提高医护人员满意度、改善患者体验,并降低关护成本。飞利浦的愿景是通过有意义的创新,令世界更健康、更可持续的发展,到2030年每年改善25亿人的生活。

        飞利浦公司总部位于荷兰,2021年销售额达172亿欧元,在全球拥有大约78,000名员工,销售和服务遍布世界100多个国家。公司目前在诊断影像、图像引导治疗、病人监护、医疗信息化以及消费者健康和家庭护理领域处于领导地位。

        在飞利浦,每一个人,都至关重要。这是我们始终坚持的信念。在飞利浦,你将用数字化驱动有意义的创新,积极影响自己与数十亿人的生活,践行改善人类生活的使命。我们全心营造多元包容的工作环境,平等互助的工作氛围,让你的独特之处得到充分尊重和欣赏,鼓励你释放真我,以梦为马,不负韶华。本着 “立足中国,辐射全球” 的理念,我们通过布局广泛的业务线,为你带来广阔的平台、丰富的学习资源、多样的内部发展机会,助你成为具备全球化视野和本土深度的一专多能复合型稀缺人才。

创美好,做真我,迎蜕变。
我们深信每一个你都卓尔不凡, 更期待与志同道合的你笃行致远。

联系方式

  • Email:ruby.chen@philips.com
  • 公司地址:上海市静安区灵石路718号A1栋 (邮编:200233)
  • 电话:13774217703