长沙招聘

RESPONSIBILITIES

Product Strategy

· Identify, Manage and Drive the assigned NPD programs to develop and launch new products / solutions as per Division's strategy for Asia Pacific LP Gas market.

l Form and lead the project team comprising of different functions to execute the project, following Division's NPD process.

l Track the deliverables progressively during the Gate process to have the overall visibility of the project and achieve the program completion target.

l Form the project review panel to hold the Gate reviews. Get sign off from the review panel after passing each Gate.

· Work out the market landscape, Division's product offering and competitive analysis to portray the sales quantities and financials with and without the new product being developed.

l Develop product positioning strategy with respect to applications, industry standards, competitors' landscape and market economics.

l Position and message related to multiple technologies and brands available within Division's product portfolio.

l Develop value proposition message along with key differentiators.

· Launch new products in Asia Pacific and provide necessary support to the Sales Channels in promoting the key features and benefits.

· Track the post launch performance of the product / solution in accordance with the NPD process.

Global NPD Programs

· Represent Asia Pacific NPD in the assigned Global NPD program meetings and provide the necessary support. Keep the Asia Pacific functional leaders updated on the progress of the program.

· Provide inputs to Division's Marketing leadership on Asia Pacific product strategy involving multiple brands-Fisher, Francel, Tartarini and Jeon.

Marketing and Sales Support

· Provide the necessary technical data and inputs to Marketing to facilitate product literature.

· Provide cost and product positioning details to Marketing to facilitate Asia Pacific Price Book additions and updates.

· Maintain close contact with field sales channels, key customers and industries to provide value added inputs.

· Maintain and update data base of competitor products. Identify and compare strengths and weaknesses of competitive products.

EDUCATION/TRAINING/EXPERIENCE

· Degree in Mechanical Engineering. MBA or Marketing Management qualification preferred.

· Knowledge of instrumentation and controls will be an added advantage.

· Minimum of 3 years experience in process control industry in industrial product marketing function.

· Solid presentation skills with excellent communication ability at all levels. PowerPoint knowledge in developing charts is critical.

· Customer focus to satisfy customer needs.

· Innovative in bringing creative ideas to the market

· Must be action-oriented

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