Field Marketing Specialist 市场专员,广州 (11692BR)(职位编号:11692BR)
空气化工产品(中国)投资有限公司
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:石油/化工/矿产/地质
职位信息
- 发布日期:2013-07-12
- 工作地点:广州
- 招聘人数:1
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语良好
- 职位类别:市场/营销/拓展专员
职位描述
公司名称: 空气化工产品(中国)投资有限公司
职能类别: 市场
职位表述和要求:
Position Summary
This position is to support and sustain growth of China liquid bulk business through execution of a variety of marketing activities. Incumbent will also support the development and implementation of merchant market plans.
Success in this role will require working closely with Commercial team members, and China Segment and Marketing members. The role is accountable for building up of local market knowledge and analysis, such as competitive intelligence, market trends, and customer information.
The incumbent must have strong communication skills, able to work independently, and be able to work effectively in cross functional teams, including both internal and external groups.
Principal Accountabilities
Tactical Marketing
1. Support to build up business leads for assigned region
· Explore and use multiple methods and channel for leads generation
· Build up competitive account database, provide early warning close to contract expiration dates and track acquisition status
Market Knowledge
2. Develop market knowledge
Analyze market trends and segment growth of assigned region
Conduct market research to understand AP’s marketing positioning and the customer behavior
Gather competitive intelligence through internal and external sources
Timely feedback of market information from both supply and demand perspective
Assist in market supply and demand assessments
Collect information from CRM to summarize results and establish trends
Local Communication
3. Promotion
· Support local seminars and exhibitions for leads and branding
· Identify new opportunities for effective local market communications
· Promotions for new and repeatable application offerings
· Active participation of local industry associations and sustain good relationship with business, institute and government stakeholders
Market Plan Development and Execution
4. Market planning and execution
Local input of China market plan
Responsible for local execution of China market plan and local champion of marketing program
Local coordinator of a sustainable and up to date competitor data base
Develop and monitor execution of local prospect pipeline
Competency and Skills
5. Apply marketing organization, tools, systems, and work processes to the LBU needs
Work with Marketing and Marcomm team members to maintain sales tools and collaterals
Work with Marketing team members to build up campaign and marketing resource plans
Maintain close coordination and collaboration with Sales, CT, Marketing and other function teams as needed to optimize the marketing focus for the LBU
JOB REQUIREMENTS
1. Job Incumbent is expected to have a Bachelor’s Degree in a business or engineering/science field. There is an added advantage if incumbent has postgraduate qualifications
2. Strong analytical thinking with ability with business acumen
3. Ability to thrive under pressure in a fast-paced environment and manage multi projects simultaneously
4. Strong communication and presentation skills
5. Job Incumbent is expected to have minimum of 5 years of experience in marketing
6. Decent to Good English ability
投递方式: 申请人请点击“申请职位”按钮进入我公司Career Center(职业中心)进行网上申请:
1. 登录(初次登陆请创建帐号)
2. 选择语言:中文(简体)
3. 选择“搜索空缺职位”
4. 在“自动申请ID”项输入职位编号: 11692BR 及“发布工作机会所用的语言”项选择“全部”,然后点击下面的“搜索”按钮
5. 出现该职位,选中它并点击“职位申请”
6. 按步骤填写相关个人信息(包括姓名,联系地址,电话,学历及工作经验等等),并回答有关此职位的一些问题
7. 最后完成提交
通过我公司Careen center(职业中心)进行网上申请的简历将优先处理!
公司介绍
2019财年,公司在50个国家和地区的运营销售额达89亿美元,当前市值超过650亿美元,使其成为美国市值***的化工企业。其全球来自不同背景的1万7千多名充满热情、富有才华和忠诚敬业的员工在空气产品公司更高使命的引领下,致力于创造创新的解决方案,助力环境改善,增强可持续发展,并解决客户、社区及全球所面临的挑战。欲获得更多信息,请登陆公司中文网站:****************** 或扫描关注“空气产品公司”中国区官方微信。
Air Products (NYSE:APD) is a world-leading industrial gases company in operation for 80 years. Focused on serving energy, environment and emerging markets, the Company provides essential industrial gases, related equipment and applications expertise to customers in dozens of industries, including refining, chemical, metals, electronics, manufacturing, and food and beverage. Air Products is also the global leader in the supply of liquefied natural gas process technology and equipment. The Company develops, engineers, builds, owns and operates some of the world's largest industrial gas projects, including gasification projects that sustainably convert abundant natural resources into syngas for the production of high-value power, fuels and chemicals.
The Company had fiscal 2019 sales of $8.9 billion from operations in 50 countries and has a current market capitalization of about $65 billion, making it the largest American chemical company by market capitalization. More than 17,000 passionate, talented and committed employees from diverse backgrounds are driven by Air Products’ higher purpose to create innovative solutions that benefit the environment, enhance sustainability and address the challenges facing customers, communities, and the world. For more information, visit ***************.
联系方式
- 公司地址:天津市西青经济开发区民和道15号