长沙 [切换城市] 长沙招聘长沙市场/营销招聘长沙市场/营销/拓展经理招聘

Market Research Manager

LAMEX美时办公家具

  • 公司规模:50-150人
  • 公司性质:外资(欧美)
  • 公司行业:家具/家电/工艺品/玩具/珠宝

职位信息

  • 发布日期:2012-08-08
  • 工作地点:上海
  • 招聘人数:1
  • 工作经验:三年以上
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:市场分析/调研人员  市场/营销/拓展经理

职位描述

A) Job Identification

Job Title:

Market Research Manager

Job Grade:

3C

Job Code:


Department:

Marketing

Number of

Direct Reports:

3-4

Reports to (Position):

Sr. Marketing Manager

Key Internal Contacts:

Sales, Marketing, Product, Operations management teams

Key External Contacts:

Research Agency

Business Area:

Mainland China and Hong Kong

Effective Day:

May 24, 2012


B) Job Objective

Provide accurate and timely market, competitor, and industry research findings for strategic and operational decisions. Support the development and refinement of the Company’s buying-selling-fulfilment models in light of competition.


C) Key Results Areas

§ Support Product Development in defining the right products for the right place with the right price

§ Support Marketing in defining the right market positioning, branding, and developing the right sales tools

§ Support Sales in the bidding process including pricing, product offering, and contract terms against the competitors

Information Input (Lead data collection)

1. Competitor Information

Product & OEM, Pricing, Promotion, Selling Model (showroom & sales tools), Fulfillment Model (lead time,

production capability), Contract Terms, Key Personnel Movements, capabilities and strategies


2. Market Information

Commercial Real Estate Market Information (property information), Government Direction & New Policy, Big Customer Movements


3. Industry Movements & Trends

Industry Standards, New Materials Application, New Product Technology, New Suppliers


Information Output

- Quarterly Competitive Landscape Report for Sales, Marketing, PD, Operations

- Quarterly Market Dynamics Report for Sales, Marketing, PD, Operations

- Semi-annually Industry Report for Sales, Marketing, PD, PE, Operations





D) Job Requirements / Qualifications

Core Competency:

§ Creates vision & strategy (level 3)

§ Drives change (level 3)

§ Focuses on customers (level 3)

§ Builds talent (level 3)

§ Learns continuously (level 4)

§ Achieves results (level 4)

Functional Skills:


§ Strong business acumen

§ Analytical Skills

§ Statistics

§ Presentation Skills

§ Project Management Skills

§ Client Partnership Skills

Independent Judgment:

The job mainly requires sound judgment in balancing the interest of business and employees, however, decision making lies with the supervisor. Typically receives assignments in the form of projects and results expected but has freedom to decide on priorities and how to accomplish assignments

Knowledge & Experience:

§ 4+ years of progressive market research or business analysis experience

§ Knowledge in office furniture or related industry is preferable

Education & Professional Qualification:

Bachelor degree, preferably in economics, statistics or related field

Language Requirements:

Excellent written and oral English & Chinese skills

Travel Requirements:

Travel up to 5% of work time under normal conditions


The above is intended to describe the general content for and requirements of this job. It is not intended as an exhaustive statement of requirements, duties and responsibilities.

公司介绍

东莞美时家具有限公司是中国办公家具行业的领先品牌之一,自1977年成立以来,连续多年荣获香港十大名牌和广东名牌, 并于2006年初成为全球第二大办公家具生產商HNI集团的一员秉承HNI集团迅速持续改进和精益管理的理念, 经三十多年的不懈努力,美时在中国内地和香港市场奠定了办公空間方案提供者的市场领导者地位, 为客户提供优质的空间规划,产品设计,生产以至运送,安装及维护等全方位服务。2008年,HNI集团被美国《财富》杂志评为全美家具行业最受人推崇的公司之一。截至2007年,集团更五度蝉联《工业周刊》最佳制造业企业50强之一。
为办公家具行业的领跑者,美时在办公家具行业中率先提出5年保用、免费电脑CAD绘图服务等概念。 并与Dauphin,Girsberger,Frezza, Metal Works, Technigroup等世界一流家具品牌进行一系列紧密合作,使本地化生产的家具产品与国际水准同步。目前,美时在内地的销售及服务网络已经遍布全国各大中城市,并在上海、北京、广州及深圳设销售分公司。除了庞大的销售网络,美时在广东东莞设立的生产中心,占地约100,000平方米,集产品设计、生产、培训及测试中心等多功能为一体。
今天的美时,以全新的品牌理念为指导方向,以重视诚信、公平公正为信念;配合其创新的设计、过硬的产品质量、积极的销售策略,目标为全国乃至全世界的消费者提供最优化的办公环境。
Vision:
Be the best office furniture solution provider in Asia

Mission:
- We are a pioneer in design, manufacturing, and distribution of work space solutions.
- We are your trusted partner in creating the environments that are stimulating, productive and satisfying.

Values:
We Respect, We Value, We Imagine, We Care

Company Profile:
Lamex (www.lamex.com) became a member of HNI Corporation (www.hnicorp.com) in early 2006. HNI Corporation is the second-largest office furniture manufacturer in the world, with shares trading on the NYSE.

In 2008 HNI was recognized by Fortune Magazine as one of America’s Most Admired Companies in the furniture industry. The Corporation was also recognized by IndustryWeek in 2007 as one of the 50 Best Manufacturing Companies for the fifth consecutive year.

Lamex employs about 1,200 members and is a recognized market leader in the design, manufacturing and marketing of a comprehensive range of office furniture in Mainland China and Hong Kong. With showrooms and sales offices in major markets, and a network of dealers throughout China Lamex provides inspiring workplace solutions that blend global design trends with local tastes and preferences.

By joining HNI, Lamex extends HNI's international reach into one of the largest and fastest-growing regions of the world, providing customers with complete project management virtually anywhere across the globe. By leveraging the global network of HNI, Lamex is able to provide a full range of product and service solutions to satisfy the business needs for regional, national or global clients.

Please join us to be part of a high growth business and a high performing team!

Web: www.Lamex.com
Hotline: 800 820 6073

联系方式