长沙招聘

Job function summary
61 Drive and support on E-Commerce digital strategy planning, creative & social
media activities with
targeted consumer group to generate demand on WSC product.
61 Lead and execute business development initiatives to drive E-Com channel
continuous growth.
61 Work closely with E-com Sales team to better execute channel plan and
digital programs to promote
conversion of business opportunities and expand product penetration across
E-Com platforms.
Major areas of accountability
61 Digital Marketing support for E-com channel
61 Business Development
61 Online Marketing Data analysis & Other tasks related to channel development
Key objectives/deliverables
61 Development and execution of digital marketing campaigns Plan on social
media and digital platforms.
Create and manage engaging contents with target customer group.
61 Setup digital marketing analysis dashboards and reporting across all
platforms
61 Drive overall brand awareness and generate demand through digital programs.
61 Business opportunity alignment with HQ/Local and drive execution for channel
development.
61 Collaboration with cross-functional teams and budget management on E-Com
digital mkt.
61 Evaluate emerging technologies. Provide thought leadership and perspective
for adoption where
appropriate
Basic qualifications
61 Bachelor’s degree in a relevant field such as marketing, business,
communications or digital medial
61 3-5 years of hands-on experience in digital marketing, with a strong
understanding of various digital
channels and tactics
61 Ability to analyze data, interpret metrics and draw insight to optimize
marketing strategies
61 Strong project management skills
Preferred qualifications
61 More than 3 years ‘s experiences in wound care industry or >5 years with
MedTech industry
61 Strategic thinking and strong understanding of consumer behavior, marketing
trends and competitive
landscape
61 Hands on experience with SEO and content generation
61 With experience in one of the digital channels (Redbook, TikTok, Baidu etc.)
Required knowledge, skills & abilities
61 Process management and stakeholder management skills
61 Excellent writing and verbal English communication skills to present ideas
and report effectively
61 Result oriented, self-driven and can work under pressure

康乐保集团.简介

康乐保公司是一家从事医疗护理用品开发、生产、销售和客户服务的企业，是全球领先的贴心护理产品和服务供应商。1957年成立于丹麦，1983年在哥本哈根证券交易所上市。产品领域涵盖了造口护理，泌尿和失禁护理，伤口和皮肤护理三大系列。60多年来，康乐保一直秉承对护理事业的热情和对有贴心护理需求的人们的关爱之心，用心倾听客户需求，致力于不断开发和投放自己的创新产品，让有贴心护理需求的人们生活得更轻松。

康乐保是欧洲财富500强企业之一，生产基地遍及全球，包括丹麦总部、匈牙利、美国、中国和法国。并在全球55个国家设有分支机构，目前全球雇员超过11000人。

康乐保（中国）.简介

康乐保集团于2007年在北京投资注册成立了康乐保（中国）医疗用品有限公司，专注于在中国的销售、市场和客户服务。并在北京、上海、广州、武汉、沈阳设立了大区办事处。至今，在全国拥有员700多人，是一家快速成长和蓬勃发展中的公司。

目前，康乐保公司在中国市场销售的主要产品有造口护理、伤口护理和失禁护理三大系列产品。