长沙招聘

RESPONSIBILITIES & EXPECTATIONS

• Liaise with digital marketing and brand teams on planning, executing and tracking digital campaigns to align with business goals.
• Work in conjunction with the Business Units Managers, Product Managers in the development of traditional and digital media plans and tactics that will support achieving SBD’s Marketing Objectives for China.
• Coordinate digital campaigns & projects with agencies to and ensure quality standards and on-time completion of project deliverables.
• Develop and maintain digital content management processes by adopting global and local best practices     Maintain and enhance marketing databases.
• Actively support other relevant assignments and ad hoc task assigned by team leader.
• Timely development, execution and delivery of integrated digital and social media plans.
• Manage digital and social media vendors and/or agency coordination efforts.
• Manage regular reporting and tracking, interpret implications, report metrics appropriately and flag issues regarding all digital platforms (website, social media, etc.) using both internal and external tools.
• Budget reporting and management, including preparing investment reports for internal clients and producing expenditure updates for digital and social media initiatives.

QUALIFICATIONS

(MINIMUM EDUCATION AND EXPERIENCE REQUIRED AND KEY PERSONAL CHARACTERISTICS)

• Bachelor’s Degree in Marketing or Digital Marketing, Communications, IT or other related majors. 
• 3+ years’ experience in digital marketing, branding communications, strong skills in B2C (better in home appliance, consumer electronics, or, consumer goods industry) digital marketing with proven track record in MNC companies.

• Strong familiarity with executing B2C best practices in all digital functions including: web development, acquisition marketing (email, banner ads, online video, paid search and SEO, etc.), KOL/KOC, and data analytics.
• Working knowledge of content management systems, product information management systems, and B2C digital assets management platforms.
• Good understanding of ecommerce and s-commerce is a plus.
• Great attention to detail.
• Excellent interpersonal interactions with cross-functional teams, and third parties.
• Result driven, creative self-starter with ability to multi-task in a highly energetic, fast-paced environment.
• Fluent English on both written and spoken.

美国史丹利百得公司成立于1843年，如今已发展成为全世界***的工具、五金和各类门产品的制造商，在全球各个国家设有办事机构，营销网络遍布全球，产品销往世界各地，是美国《财富》杂志选出的全美五百家大公司之一。公司是纽约证券交易所的上市公司，股票分红稳步增长，在11家同行业公司中位居榜首，遥遥领先。今天，史丹利已被世人公认为是优秀品质和卓越价值的代名词。

    史丹利百得产品丰富多样，广泛应用于工业、建筑和公众生活等各个领域；每年开发新产品100余种，并以优秀的设计和卓越的品质获得多项国际大奖。史丹利人不断追求高水平、高标准的敬业精神和勇于迎接挑战的执着创造了成功的奇迹。史丹利百得人相信只有坚持不懈地努力创新，才能保持公司的成功与发展。

随着业务发展，公司面向社会招聘如下人员加盟史丹利。