Assistant Trade Marketing Manager - L'Oreal Professionnel
欧莱雅(中国)有限公司
- 公司规模:1000-5000人
- 公司性质:外资(欧美)
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2012-11-02
- 工作地点:上海
- 招聘人数:若干
- 学历要求:本科
- 职位类别:市场/营销/拓展经理
职位描述
Key job accountabilities:
To implement and track Trade Marketing programmes for retailers with commercial and marketing teams designed to increase
sales and brand/category presence.
Carry out specific Trade Marketing programmes, respecting company commercial policies, company strategy with the
retailers and brand equity
Report sales needs and field intelligence to Trade Marketing Manager and commercial / marketing teams
Monitor and improve processes to better link marketing and commercial activities
Manage budget and ROI for his/her specific Trade Marketing activities
Technical & Professional competencies required:
Understanding of brand equity
Good knowledge of market and retail
Influencing and negotiating skills
Knowledge of ROI management
To implement and track Trade Marketing programmes for retailers with commercial and marketing teams designed to increase
sales and brand/category presence.
Carry out specific Trade Marketing programmes, respecting company commercial policies, company strategy with the
retailers and brand equity
Report sales needs and field intelligence to Trade Marketing Manager and commercial / marketing teams
Monitor and improve processes to better link marketing and commercial activities
Manage budget and ROI for his/her specific Trade Marketing activities
Technical & Professional competencies required:
Understanding of brand equity
Good knowledge of market and retail
Influencing and negotiating skills
Knowledge of ROI management
公司介绍
关于欧莱雅集团与欧莱雅中国
创立于1909年的欧莱雅集团,是全球***的化妆品集团。于1997年进入中国市场,经过19年快速、稳健、持续的增长,欧莱雅已成为中国化妆品市场的翘楚,并在多个细分市场位居***,包括***护肤、彩妆、***护肤、面膜、高档化妆品、药妆以及专业美发领域。总部位于上海,有超过4400名员工。目前在中国拥有一个研发和创新中心,一个培训中心和三家工厂分别位于苏州、宜昌和广州。
敬请关注欧莱雅中国“让所有人拥有美”官方微信账号及官方网站*******************
创立于1909年的欧莱雅集团,是全球***的化妆品集团。于1997年进入中国市场,经过19年快速、稳健、持续的增长,欧莱雅已成为中国化妆品市场的翘楚,并在多个细分市场位居***,包括***护肤、彩妆、***护肤、面膜、高档化妆品、药妆以及专业美发领域。总部位于上海,有超过4400名员工。目前在中国拥有一个研发和创新中心,一个培训中心和三家工厂分别位于苏州、宜昌和广州。
敬请关注欧莱雅中国“让所有人拥有美”官方微信账号及官方网站*******************
联系方式
- Email:shailyn.wang@loreal.com
- 公司地址:湖北省宜昌市西陵经济开发区西湖路18号 (邮编:204000)