长沙招聘

Responsibilities：

• Initiate and develop creative brand PR story to generate positive press and consumer /social buzz, all the way from pre- to post-brand launch periods.

   

• Implement brand PR strategies as through close collaboration with global PR team. Develop PR project together with agency/digital team to reinforce Brand strategy and to support marketing calendar.

   

• Maximize media exposure with key influential publications, digital media and traditional media to enhance brand image and awareness.

   

• Execute brand PR events to bring alive the Brand values and philosophy.

   

• Build a strong on-going relationship with the press and kols to timely deliver brand and product information.

   

• Coordinate and accompanies PR trips of any local press to regional or international brand PR events.           

Requirement :

• University degree or above, with major in PR or Communication preferred. 

• At least 2 years’ experience in PR role, prestige consumer goods highly preferred.

• Fluent in English and Chinese, written and oral.

• Strong people and social skills.

• Possess a high level of creativity and flair.

• Possess a sense of style, image and diplomacy.

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