长沙招聘

使命/职位——职位的目标和目的 Mission/ Position Summary – Purpose and Objectives of the Role

The position will be responsible for designing, managing and analysis of various researches in Greater China region. With focus on delivering actionable insights to support the region key growth strategy in the areas of category insights generation, brand communication qualification, go-to-market, in-store/ECP communication and in-market tracking. The person in this role will interact with diff. business units’ head under GC region, as well as the related marketing team, commercial team, strategy team, research agencies, and the global/AMERA research/marketing teams in order to align and recommend the right research model and analysis that will deliver the business objective in GC region. 此职位将负责为大中华地区设计、管理和分析各项研究报告，并将焦点集中在交付切实可行的市场洞察力，从而就市场/消费者理解、品类洞察、品牌传播评估、市场营销、店铺/ECP沟通和市场追踪等方面对关键的地区增长型策略提供研究支持。同时，这个职位也将与各个业务单元密切配合，包括相关的市场团队，商务团队、策略团队、研究代理机构和全球/AMERA研究/市场团队，从而为其推荐匹配合适的分析报告，帮助他们更快地实现大中华区的业务目标。

业务/职能的范围——主要专业领域/岗位职责 Scope of Business / Function – Key Areas of Expertise / Responsibilities Responsibilities are included: 工作职责包括： ·

Lead and coordinate various researches in the GC region working with the global/AMERA marketing team, business unit/country representatives and research agencies. 与全球/AMERA市场团队、业务部门/地区代表和研究代理机构合作，促进和协调大中华区各项研究工作的开展。 ·

Initiate local research proposal and analyze the key findings to guide category development. 发起本土调研并开展分析，以引导品类发展。 ·

Analyze and integrate research results into actionable insights to deliver business objectives and support growth strategy. 分析和整合研究结果，并将其转换为切实可行的市场洞察，从而对关键的地区增长型策略提供研究支持。 · Synthesize, integrate and analyze data holistically and draw insights from primary and secondary data sources. 对数据整体性地进行合成、整合和分析，从主要和次要数据源中得出市场洞察。 ·

Communicate analysis to each stakeholder in order to influence them to take action and align recommendations 与业务部门（包括并不限于各个BU、商务部、策略部、老花镜和太阳镜BU等）沟通研究分析结果从而引导他们进行决策和匹配推荐的分析报告。 ·

Consult, advise and influence key stakeholders on appropriate interpretation of insights. 针对市场洞察，为业务部门提供恰当的咨询、建议和引导。 ·

Monitor business progress along the recommended initiatives progress to ensure growth is on-track vs goals. 根据推行的方案进度对业务流程进行监督，保证集团持续地增长并达成业务目标。

知识/经验 Knowledge / Experience 部门或业务经验 Divisional or BU Experience

With solid experience to work with local cross-functional team to deliver exceptional business result 具有与本地跨部门团队合作的丰富经验以提供特殊的业务信息

Work with global and regional to dig out strategic insights and develop strategic growth plan 与全球及地区团队合作挖掘战略洞察，并制定战略增长计划

With experience to work closely with multiple business unit and JVs 具有与不同业务部门和合资公司的密切合作经验 经验/业绩记录

Experience / Track Record § Proven track record to deliver company’s goals 在传达企业目标方面有出色的成果

With experience to support company to develop strategic growth levers 能够支持企业制定战略增长杠杆

Experience to manage change and turnaround business challenge 具有管理变化性的业务挑战的经验 行业经验

Industries Experience One or more of the following: 具备以下一种或多种行业经验：

Vision Care 视力保护行业 § FMCG 快速消费品行业 § Health Care related 医疗健康相关行业

地域经验 Geographical Experience

Must have China experience, with exposure to TW, HK and other countries will be an advantage 具有中国地区工作经验，如有在台湾、香港或其他国家 的工作经验优先

管理经验 Management Experience

More than 10 years of experience in consumer research, with experience to work with diff. key stakeholders e.g. regional, global and business unit in market 超过10年以上的消费者研究经验，具备和多个业务部门，如地区、全球和市场业务部门的合作经验

资格 Qualifications 教育/资格/认证 Education / Qualification / Certification

Candidate must have Bachelors/Master’s/MBA from an accredited institution along with: 本科/硕士/MBA学历： · Minimum 10 years experience in consumer research in GC region or beyond. 至少10年以上的大中华区或之外的消费者研究经验 ·

Expertise across latest multiple techniques - qualitative, quantitative techniques and digital tools. 精通最新的多种数据研究技术-定性、定量分析和电子分析工具 ·

Consumer/ECP focused and Business oriented, ability to understand the key business issues and recommend appropriate action from the perspective of in-depth consumer/ECP insights knowledge. 以消费者/ECP和业务为导向，能够理解关键的业务问题并从较为深入的消费者/ECP洞察知识的角度提出合适的方案

语言 Language

High proficiency in written and spoken Chinese and English 中英文流利

关于依视路集团

作为全球领先的视光企业，依视路集团源自法国，其历史可追溯至170年前。依视路专注于设计、制造并销售品类丰富的镜片产品，帮助人们矫正和保护视力。依视路秉承“改善视力，改善生活”的企业使命，每年投入2亿欧元用于研发，不断推出提升消费者戴镜体验的新产品。依视路集团的旗舰品牌包括万里路？、钻晶？、全视线？、 爱赞？、X-动力？和暴龙？等。依视路集团还开发并销售设备、仪器，并提供相应服务。

依视路集团专注于镜片技术的发展，产品与服务已遍布全球100多个国家和地区，在全球70个国家和地区拥有69,000多名员工，为约35万个客户提供镜片和镜片制造机器等。依视路在全球范围内设有三大创新科技中心、超过450名科研人员，迄今为止已拥有超过9500多项专利（含申请中专利）。2011年至2018年，依视路连续被福布斯评为“全球最具创新力的100家公司"之一。

更多信息，请参见依视路全球官网：***************


关于依视路中国

依视路于1995年进入中国设立公司，制造生产高质量的视光产品。迄今为止，中国已成为依视路集团全球范围内***的生产加工基地，拥有1万多名员工，分销网络遍布全国。在中国，依视路及其合作伙伴为上亿中国消费者提供优质解决方案和眼健康产品，从而使他们看得更清晰。

依视路中国秉承“改善视力，改善生活”的集团使命，为中国消费者带来全球领先的视光产品、技术和理念。与此同时，依视路也不断与社会各界力量一起，倡导眼健康意识的建立和提高，并为行业培养专业人才，促进产业的长远发展。

为帮助因认知不足或资源匮乏而导致视力尚未被矫正的中国群体，依视路已将其包容性商业项目“2.5新视代”、慈善组织“依视路视力基金会”以及眼健康认知、倡导和研究项目等悉数落地中国。通过这三个方面的共同努力，依视路的行动项目已覆盖中国20多个省市，累计为包括偏远山区在内的近200余万人提供改善视力的服务。

依视路于2004年联合天津眼科医院，共同建设天津万里路视光培训学校，累计培养超过2.5万名眼视光人才。

2015年至2018年，依视路已连续四年荣获中国公益节“年度责任品牌”奖项。


About Essilor

Essilor International is the world's leading ophthalmic optics company. Essilor designs, manufactures and markets a wide range of lenses to improve and protect eyesight. Its mission is to improve lives by improving sight. To support this mission, Essilor allocates more than 200 million to research and innovation every year, in a commitment to continuously bring new, more effective products to market. Its flagship brands are Varilux？, Crizal？, Transitions？, EyezenTM, Xperio？, Foster Grant？, BolonTM and Costa？. It also develops and markets equipment, instruments and services for eyecare professionals.

Essilor Group focuses on the development of lens technology. Its products and services are distributed in over 100 countries and regions around the world. It has more than 69,000 employees in 70 countries and regions, and provides lens and lens manufacturing machines for about 350,000 customers. Essilor has three innovation and technology centers and more than 450 researchers worldwide. There are more than 9,500 patents filed worldwide. From 2011 to 2018, Essilor was consistently named by Forbes as one of the most "innovative companies".


About Essilor China

Essilor entered China in 1995 and has extensive cooperation with local business partners. Till today, Essilor Group has invested in 7 large-scale mass production plants in China, with 33 logistics and processing centers and more than 10,000 employees. In China, Essilor and its partners provide high-quality eye health products to nearly 200 million Chinese consumers and improved their sight.

Adhering to the group mission of "improving lives by and improving sight", Essilor on one hand has introduced the world's leading optometry products, technologies and concepts to China, and on the other hand working with all sectors of society to promote the establishment and improvement of eye health awareness. So far, Essilor Vision Foundation projects and Inclusive Business projects have covered more than 20 provinces and cities in China, providing free visual check for more than 2 million people. In 2004, Essilor together with Tianjin Eye Hospital built a Tianjing Wanlilu Vision Training School, and more than 25,000 optometrist have completed the courses.

From 2015 to 2018, Essilor has won the "Responsible Brand of the Year" award for the China Public Welfare Festival for four consecutive years.