长沙招聘

Key Responsibilities:

Planning

?    Well understand with brand theme, further use this knowledge to identify and leverage activation & community building opportunities for the adidas brand.
?    Support the development of the Retail activations in Key store format.
?    Understand the target consumers profile, well briefing to agency to efficiently get qualify proposal
?    Collaborate cross functionally to help steer stake holder alignment on own retail activations.

Execution & Management

?    Flawless execution of the agreed retail activations.
?    Marketing Agencies- Coordinate with agencies for planning, execution & budgeting.
?    Support writing briefs for activations and ensure that all relevant target KPI’s are addressed.
?    Working Budget- Ensure that your individual activations hit their pre-agreed budgets & control any financial misappropriations.
?    Ensure information requirement for Finance team is provided in time & is accurate.
?    Support management of the regional adidas community building initiatives & programs.
?    Execute any other relevant projects assigned by your line manager.

Evaluation & Reporting

?    Support evaluation of your activations from a KPI and ROI perspective and share with relevant teams.
?    Provide a regular input for competitor reporting & other reports as needed by your line manager.

KPIs
?    Target adiCLUB members engagement
?    Sales and Traffic increase pp vs benchmark numbers
?    Consumer NPS

Key Relationships:

?    HQ Brand Activation team;
?    HQ Finance & Purchase team
?    Sports marketing team
?    Operation team
?    Category teams

职位要求：
Knowledge, Skills and Abilities:

?    Advanced user of MS Office suite of products
?    Fluent in English/Mandarin
?    Strategic minded with strong executional abilities
?    Excellent presentation skills
?    Business trip required
?    Strong ability to collaborate with cross functional teams
?    Strong skill with PPT
?    Fashion and good sense with prducts
?    Consumer focused
?    Prefer ***


Requisite Education and Experience / Minimum Qualifications:

?    University degree in Business, or equivalent professional experience, ideally within the Marketing domain. (Additional sales/retail experience is an added advantage).
?    Minimum 3-5 years of marketing management experience, with a distinct track record of success and high level of knowledge in consumer activation area;
?    Event agency working experience is a MUST
?    Passion for sports & sports culture

adidas is a global leader in the sporting goods industry with the core brands adidas and Reebok. Headquartered in Herzogenaurach /Germany, the company employs more than 56,000 people across the globe and generated sales of 21 billion in 2017. In Greater China, the company employs more than 5,700 people and generated sales of over 3.7 billion in 2017.

adidas China was founded in 1997 and headquartered in Shanghai, one of adidas’ six key cities across the globe. With a population of 24 million, Shanghai is the largest city in China – and eighth largest in the world. It's the country's most important center for culture, commerce, and industry. Sometimes referred to as the "Paris of the East'," Shanghai prides itself for being a fashion capital as well.
Shanghai is also the headquarter of adidas Asia-Pacific market which is crucial to achieving the brand’s mission to be the best sports company in the world.


Corporate Mission Statement
We are consumer focused. / We are innovation and design leaders.
We are a global organization. / We are committed to continuously strengthening our brands.
Corporate Values
Performance / Passion / Integrity / Diversity

80多年来，阿迪达斯集团一直是体育世界各个层面中的一份子，提供着***水平的运动鞋，运动服和配饰。今天，阿迪达斯集团已经成为了体育用品行业的全球领导者，提供着各种各样的运动产品。阿迪达斯集团的产品遍布在世界的每一个角落。作为一个公司，我们经营着三个知名的品牌：阿迪达斯，锐步和泰勒梅-阿迪达斯高尔夫。无论是在团队体育，个人表达，生活风格或者娱乐方面，每一个品牌都以其独特的方式向消费者传递着信息。三个品牌也都以体育为本融合在一起。
阿迪达斯集团总部在德国的Herzogenaurach，全球有近150个全资附属机构和合资企业。

我们的使命
以客户为导向 / 创新与设计的领导者 / 全球性的机构 / 不断提升我们的品牌
我们的价值观
成绩 / 热情 / 正直 / 多样性

adidas Group in China
adidas Sports (China) is adidas’ fully-owned subsidiary, of which the trade headquarters is in Shanghai. Moreover, there is a manufacturing plant in Su Zhou, and two facilities in Beijing and Guangzhou. Now, the operation in China has a presence in 27 provinces.
阿迪达斯体育（中国）是阿迪达斯集团100%的全资子公司，贸易总部设在上海，在苏州注册并
设生产基地，在北京和广州都设有分公司。目前, 我们在中国的业务已遍及27个省份。

At the adidas Group, we believe that brand and employees are the foremost properties, which represent adidas’s future. In line with the business expansion plan in China, we invite passionate, enthusiastic and enterprising talents to join this big adidas Group China family.
在阿迪达斯, 我们坚信品牌和员工是公司最重要的财产, 他们代表公司的未来。随着阿迪达斯在中国业务的扩张，我们期待更多充满活力，充满热情，有进取精神的优秀人才加入阿迪达斯中国的大家庭。