长沙招聘

Responsibilities
-Base on business objectives to initiate online marketing communication strategy and lead agencies to deliver qualified results;
-Monitor, analyze and optimize the spending on campaign & channel (SEO/SEM/CPS/WoM/EDM/Display) to meet the overall Sales Target with good ROI.
-Supervise the continuous evolution of front-end customer experience;
-Work closely with Merchant team to develop regular/seasonal promotion calendar and create extra sales channels such as market place, referrals and etc;
-Work with suitable partners/brands on co-branding campaigns;
-Develop eCRM Strategy and keep driving the quantity and quality of the database.

Requirements
-Education: Bachelor degree from a reputable university;
-Work Experience: 5+ years relevant experience in online marketing in leading B2C eCommerce or multi-channel retailer
-Solid working experience with in-house
-Luxury/High Fashion, Cosmetics, FMCG related industry is preferred;
-General digital marketing experience in a multi-channel brand or retailer is highly preferred
-Strong Critical thinking and great attention to details.
-Fluent in oral and written English.

HUGO BOSS集团是全球时装领域高端细分市场的专业企业之一，公司的总部在德国梅青根，集团拥有逾1万4千余名 员工，2018财年销售额达到27亿欧元。

集团拥有BOSS和HUGO两个独立品牌，涵盖高级男装及女装系列和配饰。产品包括经典与现代西装、优雅晚装和运动休闲装、鞋履、皮革配饰以及授权香氛、眼镜、腕表、儿童时装、家纺和书写工具等。

目前，HUGO BOSS的顾客可在约7700个销售点购买产品，且集团在德国、英国、法国、西班牙、意大利、荷兰、比利时、奥地利、瑞士、美国和中国境内运营线上店铺。

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