市场分析和上市经理 Marketing Intelligence & Launch Management Manager(工作地点:南京)
博西家用电器(中国)有限公司
- 公司规模:10000人以上
- 公司性质:外资(欧美)
- 公司行业:家具/家电/玩具/礼品
职位信息
- 发布日期:2013-05-14
- 工作地点:南京
- 招聘人数:1
- 工作经验:三年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:市场分析/调研人员
职位描述
Responsibilities:
1. Voice of the customer analysis / consumer insight
2. Industry analysis: competitors' strategy, products, manufacturing; detergent suppliers; textile industry; regulation and standards.
3. Trend analysis: Mega trends, consumer trends, industry trends, design trends.
4. New products launce management, via defining unique selling proposition and deriving marketing promotion concepts and storyline.
5. Sales and marketing analysis: sales channel development, digital media.
6. Innovation management driven by the input from the above fields.
Requirements:
1. Bachelor, or Master in Marketing, MBA highly desired.
2. Familiar with home appliance industry is preferred, marketing driven industries, consumer industies, market research: electronic/ phones/ fast moving consumer goods (Nestle, P&G, Sony, Nokia...).
3. More Than 3 yrs working experience in foreign invested companies.
4. Good communication skills, fluent in English, good MS office skills.
5. Willing to learn, responsible, self-motivation, team spirit, result-oriented
6. Willingness to travel.
1. Voice of the customer analysis / consumer insight
2. Industry analysis: competitors' strategy, products, manufacturing; detergent suppliers; textile industry; regulation and standards.
3. Trend analysis: Mega trends, consumer trends, industry trends, design trends.
4. New products launce management, via defining unique selling proposition and deriving marketing promotion concepts and storyline.
5. Sales and marketing analysis: sales channel development, digital media.
6. Innovation management driven by the input from the above fields.
Requirements:
1. Bachelor, or Master in Marketing, MBA highly desired.
2. Familiar with home appliance industry is preferred, marketing driven industries, consumer industies, market research: electronic/ phones/ fast moving consumer goods (Nestle, P&G, Sony, Nokia...).
3. More Than 3 yrs working experience in foreign invested companies.
4. Good communication skills, fluent in English, good MS office skills.
5. Willing to learn, responsible, self-motivation, team spirit, result-oriented
6. Willingness to travel.
公司介绍
博西家用电器集团自1994年进入中国,其大中华区总部位于南京,目前在华共投资成立了6家子公司,建立了分别位于滁州和南京的2个生产基地,拥有1个中国研发中心及亚太数据交换中心。1997年博西家用电器(中国)有限公司在南京正式成立,全面负责博世、西门子在内的多个家电品牌在中国的管理与发展。
博西家电拥有员工入门培训体系、人才储备资源库以及接班人培训规划。从2014年开始,博西家电连续六年被杰出雇主调研机构评选为“中国杰出雇主”,并于2015年和2016年连续两年荣膺“亚太杰出雇主”的称号,这标志着博西中国在人才战略上的重大成功,也为家电制造企业在人才管理领域树立了标杆。
长期以来,博西家电坚持践行企业社会责任,并与各机构广泛合作,积极投身慈善、环保、社会和教育等事业,旨在为帮助更多人提高生活品质而贡献自己的一份力量。
博西家电拥有员工入门培训体系、人才储备资源库以及接班人培训规划。从2014年开始,博西家电连续六年被杰出雇主调研机构评选为“中国杰出雇主”,并于2015年和2016年连续两年荣膺“亚太杰出雇主”的称号,这标志着博西中国在人才战略上的重大成功,也为家电制造企业在人才管理领域树立了标杆。
长期以来,博西家电坚持践行企业社会责任,并与各机构广泛合作,积极投身慈善、环保、社会和教育等事业,旨在为帮助更多人提高生活品质而贡献自己的一份力量。
联系方式
- Email:Ming.XuM@bshg.com
- 公司地址:鼓楼创新广场3号楼6楼
- 电话:17865150231