Richemont,YNAP&Alibaba JV-Mr. P Social Media AM
历峰集团Richemont
- 公司规模:1000-5000人
- 公司性质:外资(欧美)
- 公司行业:奢侈品/收藏品/工艺品/珠宝
职位信息
- 发布日期:2019-08-11
- 工作地点:上海
- 招聘人数:1人
- 工作经验:无工作经验
- 学历要求:招1人
- 语言要求:不限
- 职位类别:媒介经理
职位描述
Mr. P Social Media Assistant Manager
Responsibilities:
- Ability to lead and implement ground-breaking and creative strategies for channels [Own Site/APP] and Tmall Pavilion Doors for building brands’ [MRP] overall social media presence/audience across platforms in China.
- Working closely with different teams to launch Mr.Porter with strong presence on different social media platform
- Strong communications skills to be able to liaise with different teams (Editorial, Ecommerce, Operations, Loyalty and EIP services) in the Joint venture and HQ teams on social calendar planning and strategy
- Working closely with the content team to devise and implement an overarching localized content plan and calendar
- Advise on content and help co-ordinate communications from PR, Marketing, Editorial and translation teams.
- Lead and plan the KOL and blogger strategy with dual goal of both “branding” and also sales driven strategies to increase conversion and sales on different social media platforms (e.g. Weibo, Wechat, etc)
- Remain ahead of social media trends and lead and manage agencies to create and execute innovative social media strategies and partnerships for different channels [Own Site/APP] and Tmall Pavilion Doors
- Lead the negotiations also with partnerships for social media exchange and cooperation
- Oversee local China shooting for KOLs.
MANAGEMENT
- Responsible for budget management, planning and execution.
- Guide and lead the team, ensuring they are inspired, engaged and motivated
- Constantly seeking to be the best and exceed expectations
- Plan and implement an overarching strategy for the team
- Organize and maintain favorable commercial agreements with agencies and ensure timely delivery of new initiatives, collaborations and campaigns
Essential Skills & Requirements:
- Passionate about social media and new technologies
- User of diverse social media platforms and new technologies
- Proven track record of executing social media strategies at a global level
- Tenacious attitude with solid judgment, problem solving and decision making skills
- Well-rounded negotiation skills
- Pro-active and willing to share ideas with the wider team
- Extremely well organized, methodical, and efficient, with a good dose of common sense, humor and initiative
- A creative thinker and innovator
- Confidence in taking calculated risks
- Discreet, professional and well spoken, with excellent communication/presentation skills
Minimum Qualifications:
- Solid commercial marketing experience ideally gained in a luxury and/or online retail environment
- Significant exposure/management of social media
- Highly creative and strategic thinker
- Leadership potential to build a larger team as business scales with proven ability to manage
- Passionate about fashion and the industry
- Good relationships with bloggers and KOLs
职能类别:媒介经理
公司介绍
历峰集团(Richemont)旗下Maison的成功源于所有员工的热情。
作为全球领先的奢侈品公司之一,历峰集团(Richemont)由21家Maison组成,每一家Maison都像一个小家庭。在秉持进取精神和尊重传统的基础上,每一家Maison都面向国际市场开展业务。我们将métiers d’art和工艺应用于钟表制造、珠宝首饰、书写工具及高端时装和配饰。历峰集团(Richemont)博采众长,同时充分发挥自身独特的美学鉴赏力,与时下最流行的时尚相融合,引领可持续发展又符合道德规范的奢侈品风尚。
历峰集团(Richemont)拥有企业支持服务,并设有地区共享服务平台。这些服务向每一家Maison提供支持,确保各Maison能够专注于发挥他们在设计、创造、销售和市场营销等领域的特长。
我们已经共同走过了2000多年的历史,如今我们也应当着眼未来,因此,我们邀请您加入我们,共同在Maison历史中书写新的成功篇章。
历峰集团(RICHEMONT) MAISON的传统
作为世界上一些最负盛名的奢侈品的发源地,历峰集团(Richemont)的每一家Maison都独具特色,拥有各自的发展历史。在整个历峰(Richemont)集团,诚信和创新都受到尊重和保护。工艺和专业技术是至高无上的——二者都继承了过去几代历峰(Richemont)人沿袭下来的技能和知识,并与当代工艺技巧和技术融为一体。
作为全球领先的奢侈品公司之一,历峰集团(Richemont)由21家Maison组成,每一家Maison都像一个小家庭。在秉持进取精神和尊重传统的基础上,每一家Maison都面向国际市场开展业务。我们将métiers d’art和工艺应用于钟表制造、珠宝首饰、书写工具及高端时装和配饰。历峰集团(Richemont)博采众长,同时充分发挥自身独特的美学鉴赏力,与时下最流行的时尚相融合,引领可持续发展又符合道德规范的奢侈品风尚。
历峰集团(Richemont)拥有企业支持服务,并设有地区共享服务平台。这些服务向每一家Maison提供支持,确保各Maison能够专注于发挥他们在设计、创造、销售和市场营销等领域的特长。
我们已经共同走过了2000多年的历史,如今我们也应当着眼未来,因此,我们邀请您加入我们,共同在Maison历史中书写新的成功篇章。
历峰集团(RICHEMONT) MAISON的传统
作为世界上一些最负盛名的奢侈品的发源地,历峰集团(Richemont)的每一家Maison都独具特色,拥有各自的发展历史。在整个历峰(Richemont)集团,诚信和创新都受到尊重和保护。工艺和专业技术是至高无上的——二者都继承了过去几代历峰(Richemont)人沿袭下来的技能和知识,并与当代工艺技巧和技术融为一体。
联系方式
- Email:linda.xu@richemont.com
- 公司地址:上海市延安中路1228号静安嘉里中心三座2706-2709室 (邮编:200041)
- 电话:18601781258