长沙 [切换城市] 长沙招聘

KOL达人运营

德加拉(中国)投资有限公司

  • 公司规模:150-500人
  • 公司性质:外资(非欧美)
  • 公司行业:快速消费品(食品、饮料、化妆品)

职位信息

  • 发布日期:2019-11-20
  • 工作地点:上海-徐汇区
  • 招聘人数:1人
  • 工作经验:2年经验
  • 学历要求:招1人
  • 语言要求:不限
  • 职位月薪:0.8-1.2万/月
  • 职位类别:其他

职位描述

岗位职责:

1.根据品牌的发展战略,筛选KOL人选及并制定合作方案


2.通过恰当的合作方式,为品牌带来精准目标用户


3.参与媒体及KOL推广策略拟定,把控KOL内容产出,保证投放的精准有效及顺利进行


4.分析投放数据,从执行进度、效果等方面评估KOL、达人投放效果,并对投放结果负责


5.负责KOL的商务谈判、关系的建立与维护




任职要求:

1.两年以上美妆行业公关媒介/网红,KOL运营工作经验;精通各类新媒体及主流社交平台,善于开发及整合媒体/KOL资源,有丰富的品牌推广经验。


2.了解媒体及KOL运作,善于关注网络热点,有一定的分析调研能力, 独立撰写brief策划、资源协调及撰稿能力


3.性格开朗,执行力强、适应快节奏,有一定文案功底


4.有成功KOL和网红APP投放操作案例,有电商KOL和网红资源

职能类别:其他

公司介绍

Half Century History in China
Singaporean company, with presence in China for nearly 50 years, 30 as a distributor of foreign brands
Navigating through China's consumer, economic, policy and regulatory development ups and downs

Singapore Listed & Family Managed
Listed in Singapore, transparent nature of a public entity
Family-managed in 3rd & 4th generation, with personal touch & trust of a family enterprise and the well-capitalised

Deep Roots in Japan & Asia
Have deep roots in Japan, opened first office there in 1935
Also have a team and property investment in the country; China GM grew up in Kobe and speaks Japanese

Close Relationship with Cross-border Channels
Today focusing on managing premium beauty, wellness & lifestyle brands in Greater China
Full channel coverage, managing eCommerce in-house & close partnership with leading players

Strong in-house Digital Marketing Capabilities
In-house digital and integrated marketing team to engage with consumers and professional users, via Wechat, Weibo, live streaming? and other platforms

Broad Asian & Global Footprint
Founded in 1905 in Bangkok, starting as a textile trader with 2 people
Now in 30 countries with 10,000 employees
Shanghai Office 86 employees

Business ranging from:
Beauty Brand Distribution
Apple Brand Retailing
Luxury Watch Retailing
(Omega, Rado, Breitling, etc.)
IT Solutions for Banking
IT Distribution / Services Providing
Property Investment & Financing,
Manufacturing (Yarn, Suits, etc.)
ODM / OEM Sourcing + Self Brand Business

Thakral Corp listed in Singapore since 1995, focusing on beauty, wellness and lifestyle brand distribution in HK & China and property financing / investment in Australia & Japan


公司地址: 上海市徐汇区桂箐路65号新研大厦B座5楼
邮政编码: 201103
联 系 人: 人力资源部
电子邮件: hr@thakral.com.cn
网站地址: ***************************

联系方式

  • Email:hr@thakral.com.cn
  • 公司地址:地址: 上海市徐汇区桂箐路65号新研大厦B座5楼