长沙 [切换城市] 长沙招聘长沙市场/营销招聘长沙市场企划专员招聘

Marketing Analyst

施耐德电气(中国)有限公司

  • 公司规模:10000人以上
  • 公司性质:外资(欧美)
  • 公司行业:电气/电力/水利

职位信息

  • 发布日期:2012-12-24
  • 工作地点:北京
  • 招聘人数:若干
  • 工作经验:八年以上
  • 学历要求:本科
  • 职位类别:市场企划专员  

职位描述

Reports to (Job): Regional Marketing Analysis Director


SUMMARY OF JOB:
The Marketing Analyst will utilize sources of Schneider information, primary market research, and competitive intelligence to provide clear and accurate Marketing Performance Analysis includes marketing communications, product, program, general sales, market, customer, competition, or channel trends. Analysis will be provided to program managers, marketing communication directors, product managers, sales managers, and corporate management.

The position will be responsible for reporting the performance of the processes owned by the Schneider Global Marketing and competitive conditions by writing reports sometimes using multiple sources of data, providing sophisticated analysis of this information, and identifying significant trends and results.
The Analyst will make recommendations utilizing their insight and industry knowledge to improve Schneider’s performance and efficiency and help drive strategy and decision-making. They must be able to cooperate with or lead other departments in the preparation of analyses and perform varied work assignments with limited supervision.

The Analyst will also assist in the audit process of operational results to verify the accuracy of the data and data sources. The position will require the Marketing Analyst to utilize and maintain sources of Schneider information used in reporting and analysis. If problems with these systems occur, the analyst must be able to communicate these issues and work with other groups to resolve these problems.

Marketing Analysts are expected to possess some management skills and be able to manage a small team of temps. In addition, the Analyst may be asked to participate in primary market research activities as follows: assist in survey design; implement survey (phone or web); compile results; and assist in analysis and conclusions. Furthermore, the Analyst may be asked to assist in competitive intelligence activities such as channel share tracking. From time to time, they will be called upon to create ad hoc reports and perform other miscellaneous duties as needed.

ESSENTIAL FUNCTIONS:
• Define information requirements of internal customers 5%
• Provide operational marketing processes and market reporting 35%
• Provide analysis of operational marketing processes and market reports 30%
• Audit data used for operational marketing processes reporting and analysis 15%
• Provide recommendations for improvements 15%


SECONDARY FUNCTIONS:
• Assist in the explanation of internal trends by performing analysis
• Assist with primary market research activities
• Assist with competitive analysis
• Assist with metrics tracking and maintaining scorecards and dashboards.
• Support the analysis team with various ad hoc requests


SCOPE AND SIZE:
This individual generally will not manage people. Annual budget will usually be $0.5 million or less.

EDUCATION—MINIMUM REQUIRED LEVEL:
Bachelor's Degree

EXPERIENCE—MINIMUM REQUIRED:
8-10 years working experience, with at least 4+ years experience in market research, market/competitive intelligence

公司介绍

在施耐德电气,我们相信,获取能源并利用数字技术是人们的基本权力, 我们助力所有人以更少的资源创造更多的价值, 并确保每一个人,在任何时间,任何地点都能尽享Life Is On。
我们提供能源与自动化数字解决方案,以实现高效和可持续。我们将世界领先的能源技术、自动化技术、软件及服务融合于整体解决方案之中,服务于家居、楼宇、数据中心、基础设施和工业市场。
我们致力于打造有意义、包容和赋能的企业价值观,我们承诺让这个开放的,全球化的,创新的生态圈释放无限可能。
创造平等机会是施耐德电气可持续发展战略的重要组织部分之一,它旨在认同所有员工得到独特的重视,不同性别、国籍、文化、代际的员工都能在包容的环境中发展并做出自己的***贡献。其中,性别平等尤为相关且重要。性别平等不是偏爱***或者关注某些个体,更重要的是建立促进男女平等的制度和文化认知,培育适合***的土壤,创造更大的空间,同时给予养分促进发展。

联系方式

  • Email:kailin.song@se.com
  • 公司地址:普陀区云岭东路89号长风国际大厦
  • 电话:13611056280