长沙招聘

KEY RESPONSIBILITIES（主要职责 & Measurement Criteria）

1.       Responsible for Portfolio management of product line according to arrangement of line manager (30% of job time)

ü  独立制定所负责产品的市场策略和管理预算，负责产品的滚动月度预测和年度需求

ü  与销售团队一起构建和维护区域专家队伍（Regional KOL）网络

ü  和重要业务相关部门、美国总部的积极沟通，为供应链、招标、政府事务、战略市场部等提供必要支持

2.       Develop strategic partnerships (20% of job time)

ü  建立和重要学会的合作关系，根据市场的反馈进行年度计划的季度调整

ü  保持和顶尖KOL（National KOL）的定期拜访，了解其学术观念和学术需求

ü  建立和其他相关器械或健康公司之间的联系，提升在行业内的品牌地位

3.       Implement marketing activity plan quarterly and control budget (30% of job time)

ü  根据上级主管分配/调整的产品预算拟定并执行、跟进、评估、调整市场活动

ü  根据策略及市场情况拟定年度、季度、月度活动计划，并按时向上级主管提交申请

ü  作为区域市场伙伴（BP）传递中央市场策略，并协助区域大区经理（RSM）设计区域特色的市场活动

4.       Other related jobs (20% of job time)

ü  产品线月度Dashboard整理、MKT meeting、BULT meeting的产品绩效回顾分析

ü  承担部分的销售培训

ü  协助其他同事进行新产品的市场导入

BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. The company supports the heroes on the frontlines of health care by developing innovative technology, services and solutions that help advance both clinical therapy for patients and clinical process for healthcare providers. BD and its 65,000 employees have a passion and commitment to help improve patient outcomes, improve the safety and efficiency of clinicians’ care delivery process, enable laboratory scientists to better diagnose disease and advance researchers’ capabilities to develop the next generation of diagnostics and therapeutics. BD has a presence in virtually every country and partners with organizations around the world to address some of the most challenging global health issues. By working in close collaboration with customers, BD can help enhance outcomes, lower costs, increase efficiencies, improve safety and expand access to health care. In 2017, BD welcomed C. R. Bard and its products into the BD family. For more information on BD, please visit ******.

关于BD

BD是一家全球化的医疗技术公司，通过改善医学发现方法、医疗诊断效果和护理质量以引领世界健康。BD关注并支持每位一线医务工作者，致力于通过研发创新技术、服务和解决方案，帮助患者改善临床治疗，并帮助医护人员改进临床流程。BD及其65,000名全球员工秉承高度的热情和信念，致力于帮助提升患者的治疗效果，为临床医护人员提供安全、高效的护理给药流程，协助实验室科学家们更有效地诊断疾病，并提升科研人员研发新一代诊断及治疗疾病的能力。BD在几乎所有国家均设有分支机构，与全球范围内的组织机构积极合作，携手应对最具挑战的全球健康问题。通过与客户的紧密协作，BD以改善治疗结果，降低医疗成本，提升诊断效率为己任，帮助加强患者和医护人员的安全并扩大医疗可及性。2017年，BD欢迎巴德及其产品加入BD大家庭。更多信息，敬请访问**********/china。