长沙招聘

Job Family Group Description - Communication & Marketing:
Gathers jobs relating to all areas of communication for every audience and channel. Conveys the image and identity of the brand.

Job Family Description -Marketing:
Proposes and presents our brand products in a creative and innovative way. Reinforces bonds with regular clients, engages new clients and demonstrates internationally how we set fashion trends.

Sub-Job Family Description - Digital Marketing:
Oversees our digital marketing strategy. Provides trends, positions the brand in various channels and proposes innovative strategies to advertise the product.

We are currently seeking an Assistant Digital Manager, who will report to the North Asia & Greater Marketing Director, as part of our dynamic team in China.

Your opportunity

Assistant Digital Manager is together with the Marketing team, manage the Digital strategy and activities of UN in China and ensure proper execution which encompass Branding, Digital, Social media with the aim to maximize brand exposure to establish the brand’s leadership as the indisputable reference in luxury watch brand in support the wholesale distribution network.

How you will contribute

• Formulate the annual digital media strategy plan in line with marketing plan & promotion plan.Set up the measureable KPI and right benchmark for each digital campaign, e.g. Effective reach, clicks, etc.Monitor word of mouth of brand and key competitors in social environment.
• Plan and implement strategies of social media and owned content.
• Leverage Weibo, WeChat, Content Marketing, and other emerging social media channels, to spread the brand's message to its targeted customers. Identify and recommend the most relevant influencers for collaboration or creation of content.
• Measure and report performance of all digital marketing campaigns (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Collaborate with agencies and other vendor partners.

Who you are

Experience, business and technical skills

• Diploma/Bachelor's Degree in Business Management, Commerce, Marketing, Mass Communications, or any other relevant fields.
• Working experience in a relevant position is preferred 3. The candidate must have strong knowledge on Chinese social networks, digital media, SEO and SEM as well as analysis, coordination, creativity and branding skills.

Soft skills:

• Excellent command of both verbal and written English Language and Mandarin.
• Professional, proactive attitude and pleasant personality.
• Possesses strong drive to succeed with determination and initiative to achieve excellent results in a challenging but rewarding environment.

Why work with us?

This is a fabulous opportunity to join the Kering adventure and and to actively contribute to the development of the business by becoming part of a thriving Atelier in a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

作为全球高端精品集团，开云汇聚一系列知名的时装、皮具、珠宝及腕表品牌：古驰 (Gucci)、Saint Laurent、Bottega Veneta、Balenciaga、亚历山大?麦昆 (Alexander McQueen)、布里奥尼 (Brioni)、宝诗龙 (Boucheron)、宝曼兰朵 (Pomellato)、都都 (Dodo)、Qeelin、雅典表 (Ulysse Nardin) 、GP芝柏表 (Girard-Perregaux) 以及开云眼镜。

开云以想象和创意作为其核心策略，致力驱动旗下品牌大胆创新，挑战极限，同时以可持续及负责任的商业模式，共同打造奢侈品行业的美好明天。这一理念也与集团信条“茁野想象”相呼应。开云的2017年收入为108.16亿欧元 (经重列)，并拥有约29,000名员工。

更多信息，请查询集团官方网站 *********************/