电商营销专员-上海-01068
上海之禾时尚实业（集团）有限公司 (ICICLE品牌)
- 公司规模：1000-5000人
- 公司性质：民营公司
- 公司行业：服装/纺织/皮革
职位信息
- 发布日期：2019-03-08
- 工作地点：上海-闵行区
- 招聘人数：1人
- 工作经验：无工作经验
- 学历要求：招1人
- 语言要求：不限
- 职位月薪：7-9千/月
- 职位类别：市场/营销/拓展专员
职位描述
职位描述
通过电商活动运营，提升ICICLE电商的品牌认知度，并且达成业绩指标。
岗位职责
1、O2O策划 协助O2O业务相关营销策划及执行。
2、CRM ECRM 执行，电商会员营销活动执行。
3、市场调研 行业内品牌营销分析以及日常报表。
4、协助媒体沟通 协助在活动期间，与合作媒体的前期沟通及后续事宜。
5、后台 天猫&微商城营销计划执行，in-store活动设置以及电商赠品管理。
6、产品营销 结合产品的USP (unique selling point), 分析并结合产品的突出卖点。
7、营销方案运营 协助策划并且执行店内活动，触达消费者。
任职条件
1、本科以上学历，中文，广告，市场营销相关专业
2、2年以上线上营销策划工作经验，熟悉天猫平台后台操作
3、优秀的活动策划、流量管理和数据分析能力
4、较强的消费者洞察力和市场敏感度
5、熟练使用Excel,PowerPoint等办公软件，英文读写流利
6、具有有良好的沟通能力，团队合作精神和较强的责任心，工作态度热情，积极
职能类别： 市场/营销/拓展专员
公司介绍
简介：
ICICLE是中国一家环保时装公司。
自1997年创立以来, ICICLE已经成为一家涵盖多品牌的、从研发到零售的全业务链公司。公司以ICICLE品牌为核心开展业务, 包括设计、开发、生产、物流、特许经营及零售模块, 产品涵盖女装、男装、婴童装, 业务覆盖至亚洲及欧洲的重要城市。
价值观：
ICICLE致力于寻求个人发展与环境、社会发展之和谐共生, 并以此作为企业的核心价值和***追求。“舒适、环保、通勤”正是基于对上述使命的理解, 对ICICLE商业模式的高度概括。我们的一切商业行为, 都基于以下三点展开:
为快节奏、高压力的职场人群提供满足工作场合所需的服饰类产品, 且帮助其更好地实现压力释放和身心平衡;
在整体的商业行为过程中, 持续研究有利于环境保护的产品、生产技术及工作模式;
通过以上的工作获得企业成长, 从而为员工、合作伙伴、乃至社会发展做出贡献。
架构：
上海之禾时尚集团有限公司，为旗下各业务公司之集团公司。
上海之禾品牌管理有限公司，负责品牌的设计开发、市场营销及零售业务。
上海之禾时装有限公司，负责品牌的采购、生产及物流业务。
上海之禾制衣有限公司，负责品牌的制造业务。
之禾巴黎有限公司，作为之禾在法国的研发中心，负责欧洲的询购及设计工作。
联系方式：
联系邮箱 hr@icicle.com
公司网址 **************
INTRODUCTION:
ICICLE is China’s first eco-friendly fashion company.
Since its founding in 1997, ICICLE has grown into an all-in-one eco fashion supply chain, serving as a creator of multiple fashion brands and a dedicated environmental advocate.
As an enterprise, we operate under the core ICICLE brand, including design, development, production, logistics, agent franchising and retail modules. ICICLE’s product lines incorporate women’s, men’s and baby apparel.
As a comprehensive business, ICICLE connects with the most impactful, trendsetting cities of Asia and Europe.
VALUES:
ICICLE has endeavored to bring harmony and comfort to professional life through sustainable pursuits. This is our company’s core value and its business objective.
In ICICLE’s business model, balancing the relationship between personal, environmental and social development is reflected in providing fine apparel products. All our products meet the needs of individuals in today’s fast-paced, high-pressure workplace, while simultaneously providing a comfort level that relieves stress, and helps achieve physical and mental balance.
At ICICLE we embrace a comprehensive commercial ideology that places focus on continuous research in the development of environmentally friendly products, production technology and operating modes. We strongly believe in contributing to the development and well-being of our employees, business partners, stakeholders and communities alike in a way that advances society through positive enterprise growth.
COMPANY STRUCTURE:
ICICLE FASHION GROUP serves as the parent company, holding trademark ownership.
SHANGHAI ICICLE BRAND DEVELOPMENT CO., LTD. encompasses design, marketing, sales and retail modules of the ICICLE brand.
SHANGHAI ICICLE INDUSTRIAL & TRADING is primarily responsible for development and production modules.
SHANGHAI ICICLE GARMENT oversees ICICLE's manufacturing and processing business.
ICICLE PARIS provides preliminary product design and is charged with sourcing business in Europe.
ICICLE是中国一家环保时装公司。
自1997年创立以来, ICICLE已经成为一家涵盖多品牌的、从研发到零售的全业务链公司。公司以ICICLE品牌为核心开展业务, 包括设计、开发、生产、物流、特许经营及零售模块, 产品涵盖女装、男装、婴童装, 业务覆盖至亚洲及欧洲的重要城市。
价值观：
ICICLE致力于寻求个人发展与环境、社会发展之和谐共生, 并以此作为企业的核心价值和***追求。“舒适、环保、通勤”正是基于对上述使命的理解, 对ICICLE商业模式的高度概括。我们的一切商业行为, 都基于以下三点展开:
为快节奏、高压力的职场人群提供满足工作场合所需的服饰类产品, 且帮助其更好地实现压力释放和身心平衡;
在整体的商业行为过程中, 持续研究有利于环境保护的产品、生产技术及工作模式;
通过以上的工作获得企业成长, 从而为员工、合作伙伴、乃至社会发展做出贡献。
架构：
上海之禾时尚集团有限公司，为旗下各业务公司之集团公司。
上海之禾品牌管理有限公司，负责品牌的设计开发、市场营销及零售业务。
上海之禾时装有限公司，负责品牌的采购、生产及物流业务。
上海之禾制衣有限公司，负责品牌的制造业务。
之禾巴黎有限公司，作为之禾在法国的研发中心，负责欧洲的询购及设计工作。
联系方式：
联系邮箱 hr@icicle.com
公司网址 **************
INTRODUCTION:
ICICLE is China’s first eco-friendly fashion company.
Since its founding in 1997, ICICLE has grown into an all-in-one eco fashion supply chain, serving as a creator of multiple fashion brands and a dedicated environmental advocate.
As an enterprise, we operate under the core ICICLE brand, including design, development, production, logistics, agent franchising and retail modules. ICICLE’s product lines incorporate women’s, men’s and baby apparel.
As a comprehensive business, ICICLE connects with the most impactful, trendsetting cities of Asia and Europe.
VALUES:
ICICLE has endeavored to bring harmony and comfort to professional life through sustainable pursuits. This is our company’s core value and its business objective.
In ICICLE’s business model, balancing the relationship between personal, environmental and social development is reflected in providing fine apparel products. All our products meet the needs of individuals in today’s fast-paced, high-pressure workplace, while simultaneously providing a comfort level that relieves stress, and helps achieve physical and mental balance.
At ICICLE we embrace a comprehensive commercial ideology that places focus on continuous research in the development of environmentally friendly products, production technology and operating modes. We strongly believe in contributing to the development and well-being of our employees, business partners, stakeholders and communities alike in a way that advances society through positive enterprise growth.
COMPANY STRUCTURE:
ICICLE FASHION GROUP serves as the parent company, holding trademark ownership.
SHANGHAI ICICLE BRAND DEVELOPMENT CO., LTD. encompasses design, marketing, sales and retail modules of the ICICLE brand.
SHANGHAI ICICLE INDUSTRIAL & TRADING is primarily responsible for development and production modules.
SHANGHAI ICICLE GARMENT oversees ICICLE's manufacturing and processing business.
ICICLE PARIS provides preliminary product design and is charged with sourcing business in Europe.
联系方式
- Email：hr@icicle.com
- 公司地址：地址：span重庆ICICLE店铺