长沙招聘

生物药

职位描述

1、研究产品特性并结合市场表现、竞品、招标等外部环境，确定正确的市场细分与产品定位，在年度等周期内制定正确可操作的市场规划与策略方案并推动营销团队理解、掌握和执行既定策略；

2、针对产品阶段需求的全国关键KOL进行公关和产品认知阶梯的影响与推动，实现正确市场声音的传递和处方观念引导；

3、从延续产品生命周期、实现营销目标最大化的角度持续性推动关于适应症拓展、关键试验研究、临床路径导入、教材指南（专家共识等）推荐、受限条件取消等方面有利因素，避免不利因素。根据外部市场需求与变化不断生产或更新推广内容和证据；

4、为市场目标制定可实现的行动方案并制定管理预算体系，通过预算控制促使营销团队实现高性价比的目标达成。

任职要求

1、医药学相关专业硕士及以上学历；

2、具备优秀的沟通表达和协调能力，能够与营销系统、生产部门、药研院等相关业务部门协同工作；

3、具备优秀的项目管理和推进能力，有项目负责人或主导经验；

4、熟练使用办公软件，具备优秀的PPT制作和呈现能力；

5、有敏锐的市场洞察力和客户导向思维。

BurmingNash Consulting is a leading professional recruitment consultancy, offering Executive Search, Contingency Recruitment and RPO services in Asia Region.

Our services include a range of recruitment solutions tailored to meet the needs of both Foreign- and Chinese- owned organizations, across a diverse portfolio of industry segments.
Our reputation has been built upon delivering outstanding results and exceptional service levels.
Our consultants are subject matter experts in their chosen fields, they are experienced, thoroughly trained and, importantly, passionate about their specialist fields.
Our Sectors:
* Medical Devices;
* Pharmacy;
* Intelligent manufacturing/ Robotics / AI / 3D Printing/ AR / UAV/ Home Automation/ Autonomous Vehicle Intelligence Logistics

We are confident that our expertise can add value to your recruitment or job search process – get in touch to find more.
Michelle.dong@burmingnash.com.cn ; + 86) 21 52991611 # BurmingNash 博明纳仕 #