长沙招聘

Purpose :

1. Develop and manage the franchise business in the designated area.

2. Enhance Lacoste brand image in the area and achieve sales target.

3. Build and maintain trade relationships and maximize sell thru contribution to regional sell out scale growth, dealer’s profitability and appropriate brand positioning within company time frame.

Key Duties and Responsibilities主要职责:
1. Business development (40%)

1) Develop new fanchisees and shops via understanding the territory, retail landscape, consumer traffic, competition, locations, etc. ;

2) Supervise and participate in new shop location selection, negotiation and opening ; build the Lacoste shop image and forecast sales/buy’

3) Increase the current door productivity ;

4) Renovate and relocate to upgrage shops ;

5) Build and maintain partnershp relationship with landlords

2. Account Management (35%)

1) Build and maintain the business relationship with franchisees, Customer meeting cadence

2) Conduct the seasonal and monthly business review with accounts, develop the tactical business plan and manage the account growth ; build the rolling forecast.

3) Develop and execute the proper product assortment plan ;

4) Provide the daily support and solve problems

3. Sales Analysis & Report (10%)

1) Regular field visit report (franchisee status, shop image, product, visual merchandising, sales, inventory structure, and competition) ;

2) Supervise sales assistant and prepare regular reports (monthly POS sales report, product sell-through report, inventory report) ;

3) Analyze sales performance and provide suggestions to franchisees, and make the action plan.

4. Go-to-market Process (10%)

1) Prepare monthly sales forecast and seasonal OTB at shop level ;

2) Participate in product forecasting, assortment planning, and order taking conferrence process ;

3) Supervise sales assistant and manage franchisees in order process, shipment, and launch. 5. Others (5%) Carry out all the policies and tasks as designated

Main skills, competencies and knowledge required :

1. At least 5 years working experience in fashion apparel sales and retail

2. Franchise business development and management experience (especially for the southern area) preferred.

3. Work experience in famous Fashion company preferred

4. Excellent communication and negation skill,Selling skills, Financial analysis skills

5. Proficient in Microsoft Office applications

6. Apparel product knowledge, retail operation, visual merchandising, etc.

关于LACOSTE
LACOSTE来自法国，笃信:「生命之旅，因动而美。」
自1933年***件 POLO 衫诞生以来，LACOSTE一直凭借其纯正的网球血统，传递着轻松优雅的价值观。
如今的 LACOSTE 象征着一种独特的法式生活态度，全系列的产品涵盖了男装、女装和童装。作为全球高端休闲服饰品牌的领导者，LACOSTE 在全世界 120 个国家精选销售网络。作为聚集10000名员工的国际集团，LACOSTE拥有完整的产品线，包含：服装、皮具、香水、鞋履、眼镜、手表和内衣系列，优质的产品充分展现企业社会责任与道德。

更多信息，请访问LACOSTE官网。