长沙招聘

About us

Kering Group Operations is the Kering Group division that provides the smartest solutions for our cross-brands services. In particular, the Ready to Wear (RTW) Business Unit is dedicated to the product development and the production of the RTW collections for most of our brands, creating and manufacturing them like pieces of art with the highest attention to detail. As part of the global luxury group Kering, we are committed to ‘empowering imagination’ in a sustainable manner and encouraging our employees to flourish. Join our passionate journey and fulfil your potential and creativity.

We are currently seeking a Digital Operation Manager who will report to the Director of Digital & Innovation as part of our dynamic team in China.

Your opportunity

Led by our Chief Client & Digital Officer, the function Client & Digital is created to bring focus and energy to the Kering group and its maisons. Digital is changing everything. Yet with so much change, the digital age is still young with significant opportunities to seize. At Kering, you’ll be at the forefront helping our brands your clients to build the roadmap based on the specifics of China. As a digital disrupter, you’ll recreate and redefine business to generate lasting competitive advantage for Kering.

How you will contribute

• To manage the design, delivery and on-going operations of Kering's brands Direct to Consumer eCommerce capability in China;
• eCommerce Platform Design and Management – Working with the Kering & Brands' China/APAC/WW Digital/ eCommerce & IT teams to plan & design a competitive eCommerce platform (in line with Regional/Global requirements);
• To manage the design, delivery and on-going operations of Kering's brands Direct to Consumer eCommerce capability in China;
• eCommerce Platform Design and Management – Working with the Kering & Brands' China/APAC/WW Digital/ eCommerce & IT teams to plan & design a competitive eCommerce platform (in line with Regional/Global requirements)
• Operations management: Lead day-to-day Ecommerce operation to ensure that all eCommerce partners, IT, Fulfilment/Logistics and Customer Care processes & systems are timely , relevant, improved, reviewed and monitored;
• Marketing activities: Work with brands to drive online brand building and promotional activities-working with Kering & Brands' China/APAC/WW marketing team to plan & design activities to drive branding and online sale;
• Liaise and coach online sales associates including ecommerce partners like JD/Tmall/Farfetch etc.) to maximize online output;
• Performance Monitoring: Analytics & Reporting of eCommerce;
• To contribute to the development of e commerce strategy, design, development, testing, and supporting the subsequent implementation;
• Operational responsibility of the Direct-to-Consumer ecommerce channel within China;
• Generate and implement new activities, improvements & initiatives to increase e-commerce sales and profitability
• Demonstrate strong business judgment and decision-making skills; ability to identify, prioritize, and articulate high impact initiatives;
• Ensure a best-in-class customer experience working with the regional Digital Marketing Manager on strategic planning and implementation of digital platforms, site architecture, user journeys, content and CRM;
• Work closely with Tmall/JD/Farfetch, etc flagship store team on product ranging/pricing and promotion activities
• Lead UAT of new projects , features & functionalities;
• Manage technical partners on infrastructure management, site analysis, system analysis and user experience optimization

Who you are

Experience, business and technical skills

• 6+ years of experience in e-Commerce and digital marketing for consumer facing brands/websites, preferable in luxury and premium brands
• At least 2 years of managerial experience of sizable e-Commerce business and operations in a global, matrix environment
• Must excel in liaison with cross-functional teams (Group and Maison, central and local, ranging from operation and logistics, to marketing, tax, legal and finance), agencies, and relevant external partners such as local payment gateways, bringing knowledge and mutual understanding
• Strong business process understanding (customer information management, order processing, inventory management, product personalization, customer support, etc.)
• Solid understanding of the Chinese consumer behaviour, local digital landscape, and current emerging marketing and media technologies and social trends that can drive and support e-Commerce and digital marketing efforts
• Outstanding operational experience, project management, presentation, and leadership skills a must
• Excellent communication (English and Chinese) and exceptional interpersonal skills – effective, persuasive, and sensitive to multi-cultural and multi-lingual environment
• University degree in Business Administration or equivalent
• Strong analytical mind with excellent relationship management
• Minimum 3 years’ experience in Digital / Social / eCommerce
• Digital experience required (e.g. Digital Transformation, eCommerce, Digital Marketing, O2O Digital Channels, etc.)
• Knowledge and experience on WeChat Official Account Management, Mini Program, Weibo, Baidu, Google Analytics is definitely an advantage
• Having worked in Chinese ecommerce marketplaces is a plus
• Understanding of design thinking and agile methodology
• Experienced in digital business analysis and/or system analysis
• Excellent verbal and written communication/presentation skills and the ability to interact professionally with diverse group of stakeholders
• Fluent in verbal and written Mandarin
• Intermediate in verbal and written English

Soft skills:

• Must possess the ability to work in a dynamic, service oriented environment – a dedicated team player engendering a positive “can do” attitude in others (be a lateral leader) with a strong sense of ownership
• Autonomous, organized, detail-oriented, proactive, and able to effectively make hard decisions and challenge the status quo

Why work with us?

This is a fabulous opportunity to join the Kering adventure and and to actively contribute to the development of the business by becoming part of a thriving Atelier in a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

作为全球高端精品集团，开云汇聚一系列知名的时装、皮具、珠宝及腕表品牌：古驰 (Gucci)、Saint Laurent、Bottega Veneta、Balenciaga、亚历山大?麦昆 (Alexander McQueen)、布里奥尼 (Brioni)、宝诗龙 (Boucheron)、宝曼兰朵 (Pomellato)、都都 (Dodo)、Qeelin、雅典表 (Ulysse Nardin) 、GP芝柏表 (Girard-Perregaux) 以及开云眼镜。

开云以想象和创意作为其核心策略，致力驱动旗下品牌大胆创新，挑战极限，同时以可持续及负责任的商业模式，共同打造奢侈品行业的美好明天。这一理念也与集团信条“茁野想象”相呼应。开云的2017年收入为108.16亿欧元 (经重列)，并拥有约29,000名员工。

更多信息，请查询集团官方网站 *********************/