长沙招聘

Responsibilities

• Execute TVC and KV according to brand strategies and annual marketing plan
• Manage brand assets as celebrities and other sponsorship, and develop marketing plan with brand assets
• Help to develop IP content sponsorship and related marketing plan
• Help to develop marketing plans of cooperation with various platforms
• Implement New Product Launch / Campaigns and evaluate the performance
• Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues
• Brainstorm new and innovative growth strategies
• Seamlessly work with agency and engage with multi-functional teams on business plans and solutions

• Experience as brand supervisor
• Experience in FMCG at least for 1 year
• Excellent understanding of the full marketing mix
• Creative with ability to think out of box
• Good communication and interpersonal skills
• Up-to-date with latest trends and marketing best practices
• BS degree in marketing or a related field

Requirements

卡拉宝是一家泰国上市企业，成立于2002年，凭借出众的口味和质量，仅2年就在泰国本土市场击败同类竞争对手，成为功能饮料的领导品牌。2017年，卡拉宝正式进入中国，为中国的消费者提供畅销全球的、最具能量的能量饮料产品。

我们相信，每一个人都应时刻满载能量，朝各自的梦想，勇往直前。卡拉宝并不是普通的能量饮料，我们的愿景是，希望卡拉宝能给每一个奋斗的人提供正能量！

我们以价值为导向，通过不断迭代追求极致服务客户需求。我们的员工求真务实、拼搏创新。我们诚意邀请您，与我们一起，去实现自我价值并取得成功！