长沙招聘

职位描述：
Objectives:
1. Responsible for premium business of Haircare, start from NPD to operational marketing as key brand owner.
2. Manage brand P&L, i.e. grow sales and profit across multiple channels
3. Develop and execute hair care brand marketing plans, working with the marketing & sales teams
4. Define consumer oriented market research, business intelligence/market intelligence to facilitate optimal brand positioning /product concept.

Main Responsibilities:
1. Developing and executing Haircare branding, marketing and sales strategy and plans to drive hair care brand growth, based on commercial drive and channel partner insights
2. Familiar with offline & E-commerce dynamic and product trend of Haircare market. Setting and managing product pricing across different channels
3. Working closely with internal sales team and external channel partners to plan and execute sales expansion and drive commercial results
4. Determining the allocation of different products or product lines to different channels
5. Implementing marketing plans by working with sales and marketing teams and external suppliers to deliver on time and on budget
6. Coordinating development of communication materials such as catalogues, websites, brochures, packaging and in-store displays
7. Monitoring and analyzing business performance against goals and competitors; coordinating regular meetings and preparing regular reports outlining the brands’ performance

Requirements:
1. More than 5 years brand management MKTG experience in FMCG industry (Haircare or personal care related), strong in NPD experience is highly appreciated
2. Prefer in Haircare industry with successful track record
3. Clear communications in written and oral English and Chinese; ability to explain bigger picture items and 'technical' details to the senior leadership team to get their buy-in
4. Mature, well-balanced personality, ability to listen to and accept others' point of view
5. Mixture of analytical, data-driven decision making and creativity

Half Century History in China
Singaporean company, with presence in China for nearly 50 years, 30 as a distributor of foreign brands
Navigating through China's consumer, economic, policy and regulatory development ups and downs

Singapore Listed & Family Managed
Listed in Singapore, transparent nature of a public entity
Family-managed in 3rd & 4th generation, with personal touch & trust of a family enterprise and the well-capitalised

Deep Roots in Japan & Asia
Have deep roots in Japan, opened first office there in 1935
Also have a team and property investment in the country; China GM grew up in Kobe and speaks Japanese

Close Relationship with Cross-border Channels
Today focusing on managing premium beauty, wellness & lifestyle brands in Greater China
Full channel coverage, managing eCommerce in-house & close partnership with leading players

Strong in-house Digital Marketing Capabilities
In-house digital and integrated marketing team to engage with consumers and professional users, via Wechat, Weibo, live streaming？ and other platforms

Broad Asian & Global Footprint
Founded in 1905 in Bangkok, starting as a textile trader with 2 people
Now in 30 countries with 10,000 employees
Shanghai Office 86 employees

Business ranging from:
Beauty Brand Distribution
Apple Brand Retailing
Luxury Watch Retailing
(Omega, Rado, Breitling, etc.)
IT Solutions for Banking
IT Distribution / Services Providing
Property Investment & Financing,
Manufacturing (Yarn, Suits, etc.)
ODM / OEM Sourcing + Self Brand Business

Thakral Corp listed in Singapore since 1995, focusing on beauty, wellness and lifestyle brand distribution in HK & China and property financing / investment in Australia & Japan


公司地址： 上海市徐汇区桂箐路65号新研大厦B座5楼
邮政编码： 201103
联 系 人： 人力资源部
电子邮件： hr@thakral.com.cn
网站地址： ***************************