长沙 [切换城市] 长沙招聘长沙市场/营销招聘长沙产品/品牌专员招聘

Sr. Product Specialist-New Channel Mgmt

科勒(中国)投资有限公司

  • 公司规模:1000-5000人
  • 公司性质:外资(欧美)
  • 公司行业:多元化业务集团公司

职位信息

  • 发布日期:2017-07-16
  • 工作地点:上海-闸北区
  • 招聘人数:1人
  • 工作经验:3-4年经验
  • 职位月薪:1-1.5万/月
  • 职位类别:产品/品牌专员  

职位描述

职位描述:
BASIC FUNCTIONS

Be responsible for developing channel strategy and marketing program for in-depth product promotion with focus in online retail and new channel. Be responsible for implementing the marketing program and achieving the sales target in online/new channel with the category objective. He/she is also to work closely with all Kohler China departments including Sales, A&P, Technical Support, Accounting, and CCSC.

SPECIFIC RESPONSIBILITIES

? Develop the strategy for online business, especially about how to balance the sales between online and offline.
? Drive category online/new channel sales growth and special promotion with sales team and distributor
? Develop new channel sales growth. Focus on TMALL, JD, Amazon and other E channel, align with sales and product team
? Drive new product promotion and technical support with online channel
? Develop innovative and effective marketing tools to promote products in the online channels.
? Coordinate the development of effective packaging, installation instructions, product offerings, products displays and field activities for retail promotion.
? Collect and analyze market information for product team to respond to the customer needs promptly and build the market data warehouse for future strategy development.

Internal/External Business Relationships

? Internally, work cross functional with sales, trade marketing, supply chain and finance. Externally, close contact with distributors, E channel Partner
? Contact customers to obtain market information on products sales and market trends, Includes distributors, consumers, engineers, designer and retail outlets.
? Attend trade shows, exhibits, seminars and marketing conferences.

Education and Experience Requirements

? Bachelor’s degree or above

? Marketing/Sales working experience for at least 3 years, with online retail sales experience is highly preferred

? Experience in solid retail marketing or retail sales management is preferred

? Experience in related industries would certainly be a plus

? This person should be aggressive, with strong ownership, strong influence power, convincible, creative, resourceful and commercial sense and analytical skill

? Well experienced with adequate MS office software

职能类别: 产品/品牌专员

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公司介绍

科勒公司创立于1873年,是世界领先的卫浴及厨具设备制造商。不论在技术、工艺及款式上,科勒都为家居带来无可比拟的创意和美感。科勒在全球拥有55多家制造工厂,超过33,000名员工。在中国,科勒建立了9家工厂,并在北京、广州、成都、武汉、杭州、南京、深圳、香港设有销售办事处。为满足业务拓展需要,科勒(中国)投资有限公司诚聘人员,公司将提供具有挑战性的工作环境以及良好的培训和发展机会。

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联系方式

  • Email:nanchang@kohler.com.cn
  • 公司地址:江干区环站东路777号东站西子国际B座509-510室
  • 电话:15201917582