E-Commerce Social Marketing Supervisor
丝芙兰(上海)化妆品销售有限公司
- 公司性质:合资(欧美)
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2017-06-27
- 工作地点:上海-静安区
- 招聘人数:1人
- 学历要求:本科
- 职位月薪:1-1.5万/月
- 职位类别:市场企划经理/主管 市场/营销/拓展主管
职位描述
职位描述:
Duties and Responsibilities:
- Manage the website content channel to improve member stickiness.
- Responsible for the output of effective and compelling concepts and content of beauty topics/beauty tips/education videos on website, social platform and other communication channels.
- Co-op with the brands and internal team to maximize the big brand/product launch in Sephora digital platform.
- Establish strong relationship with beauty brands, understand their brand DNA and product selling points.
- Well manage the agencies, 3rd partners and KOLs to ensure the quality of content.
Qualifications:
- Over 3 years’ experience in cosmetic social marketing.
- At least 1 year’s supervisory experience.
- Good creative concept and can carry out accordingly.
- Strong fashion sense and strong interest in ecommerce.
- Good oral and written communication and presentation skills.
- Proficiency in English.
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Duties and Responsibilities:
- Manage the website content channel to improve member stickiness.
- Responsible for the output of effective and compelling concepts and content of beauty topics/beauty tips/education videos on website, social platform and other communication channels.
- Co-op with the brands and internal team to maximize the big brand/product launch in Sephora digital platform.
- Establish strong relationship with beauty brands, understand their brand DNA and product selling points.
- Well manage the agencies, 3rd partners and KOLs to ensure the quality of content.
Qualifications:
- Over 3 years’ experience in cosmetic social marketing.
- At least 1 year’s supervisory experience.
- Good creative concept and can carry out accordingly.
- Strong fashion sense and strong interest in ecommerce.
- Good oral and written communication and presentation skills.
- Proficiency in English.
职能类别: 市场企划经理/主管 市场/营销/拓展主管
关键字: social marketing media content
公司介绍
丝芙兰--备受全球消费者挚爱的美力社区,始终致力于为消费者及品牌提供最独特的零售体验,鼓励他们自由大胆地探索及创造自我美力。
1969年,丝芙兰由多米尼克?曼东诺德(Dominique Mandonnaud)在法国创立,带来突破及创新的品牌理念,与一众品牌伙伴建立了紧密的合作关系——经典大牌、独立小众品牌、新晋潮流品牌以及好评如潮的丝芙兰自有品牌组成美妆矩阵,为消费者提供多元选择,引领消费者感知姿态万千的美力世界。
全球高端美妆零售商,于1997年加入全球奢侈品巨头 – 法国路威酩轩集团Moet Hennessy – Louis Vuitton(以下简称LVMH). LVMH旗下拥有近70个各具特色的著名品牌。集团主要业务包括葡萄酒和烈酒、时装和皮革制品、香水和化妆品、钟表和珠宝及精品零售五个领域。品牌包括酩悦香槟,路易威登,思琳,迪奥,斐登,真力时和泰格豪雅等等。
1969年,丝芙兰由多米尼克?曼东诺德(Dominique Mandonnaud)在法国创立,带来突破及创新的品牌理念,与一众品牌伙伴建立了紧密的合作关系——经典大牌、独立小众品牌、新晋潮流品牌以及好评如潮的丝芙兰自有品牌组成美妆矩阵,为消费者提供多元选择,引领消费者感知姿态万千的美力世界。
全球高端美妆零售商,于1997年加入全球奢侈品巨头 – 法国路威酩轩集团Moet Hennessy – Louis Vuitton(以下简称LVMH). LVMH旗下拥有近70个各具特色的著名品牌。集团主要业务包括葡萄酒和烈酒、时装和皮革制品、香水和化妆品、钟表和珠宝及精品零售五个领域。品牌包括酩悦香槟,路易威登,思琳,迪奥,斐登,真力时和泰格豪雅等等。