Marketing Director世界前三大重型卡车制造企业招聘有汽车整车或者零配件行业背景的人才，薪资丰厚
上海帝博企业管理咨询有限公司
- 公司规模：少于50人
- 公司性质：外资(欧美)
- 公司行业：专业服务(咨询、人力资源、财会)
职位信息
- 发布日期：2013-01-15
- 工作地点：南京
- 招聘人数：1
- 工作经验：五年以上
- 学历要求：本科
- 语言要求：英语熟练
普通话良好 - 职位类别：市场/营销/拓展总监 市场/营销/拓展经理
职位描述
Marketing Director-需要有汽车整车或者零配件行业背景
世界前三大重型卡车制造企业，由于扩大在华投资，丰富的海外培训和升职空间
地点：上海，南京，重庆
Responsibilities
· Lead the Marketing division, developing marketing strategy to increase market share.
· Analyze, evaluate evolution trends both of market and competitors, define the competitive positioning of Commercial Vehicles regarding the commercial aspects (product offer, pricing policy, customer strategy, etc.);
· Carry out analyses and market research and ensure the availability of data and processing pertaining to registrations, JV and competitors market shares and the forecast and final trend of demand;
· Organize and manage the media tests, field tests for customers, clinic tests, launches of IVECO vehicles/new products worldwide
· Supporting special initiatives such as participation in events;
· Define budgets and strategic guidelines of the advertising & promotion activities for the Commercial Vehicles
· Responsible for product brand and image management, advertising strategy and media management
· Ensure the accuracy of data released in PRP system in terms of product specifications and configurations;
· Analyze the export markets and fulfill the targets for export business Export
· Monitor and manage the team, support them in their daily work and be responsible of succession planning, coaching, organizational development (structure & process) and people development (in co-ordination with HR )
Requirements
· University degree in economics, marketing, business management, or equivalent
· At least 6-8 years management experiences in automotive multinational companies
· Proven track records in market analysis, broad knowledge and understanding of truck market and good sense of business and operations
· Strategic thinker with confidence and speed in execution and strong planning skills
· Well-developed interpersonal skills with the ability to build trust and confidence, enabling him to influence and drive multi-disciplinary teams
· Chinese Mandarin and fluent English required
世界前三大重型卡车制造企业，由于扩大在华投资，丰富的海外培训和升职空间
地点：上海，南京，重庆
Responsibilities
· Lead the Marketing division, developing marketing strategy to increase market share.
· Analyze, evaluate evolution trends both of market and competitors, define the competitive positioning of Commercial Vehicles regarding the commercial aspects (product offer, pricing policy, customer strategy, etc.);
· Carry out analyses and market research and ensure the availability of data and processing pertaining to registrations, JV and competitors market shares and the forecast and final trend of demand;
· Organize and manage the media tests, field tests for customers, clinic tests, launches of IVECO vehicles/new products worldwide
· Supporting special initiatives such as participation in events;
· Define budgets and strategic guidelines of the advertising & promotion activities for the Commercial Vehicles
· Responsible for product brand and image management, advertising strategy and media management
· Ensure the accuracy of data released in PRP system in terms of product specifications and configurations;
· Analyze the export markets and fulfill the targets for export business Export
· Monitor and manage the team, support them in their daily work and be responsible of succession planning, coaching, organizational development (structure & process) and people development (in co-ordination with HR )
Requirements
· University degree in economics, marketing, business management, or equivalent
· At least 6-8 years management experiences in automotive multinational companies
· Proven track records in market analysis, broad knowledge and understanding of truck market and good sense of business and operations
· Strategic thinker with confidence and speed in execution and strong planning skills
· Well-developed interpersonal skills with the ability to build trust and confidence, enabling him to influence and drive multi-disciplinary teams
· Chinese Mandarin and fluent English required
公司介绍
公司微博：******************/dbtalent?ref=http%3A%2F%***********%2F2674989551%2Ffans%3Ftopnav%3D11
公司QQ：1652479807
公司msn：workdbtalent@hotmail.com
公司QQ：1652479807
公司msn：workdbtalent@hotmail.com
联系方式
- Email：workdbtalent@hotmail.com
- 电话：13701722965