长沙 [切换城市] 长沙招聘长沙市场/营销招聘长沙产品/品牌经理招聘

Product Manager

康乐保(中国)医疗用品有限公司

  • 公司规模:10000人以上
  • 公司性质:外资(欧美)
  • 公司行业:医疗设备/器械

职位信息

  • 发布日期:2017-11-26
  • 工作地点:北京-朝阳区
  • 招聘人数:1人
  • 职位月薪:2-3万/月
  • 职位类别:产品/品牌经理  

职位描述

职位描述:
Job Summary / Purpose
Develop and implement a marketing strategy, tactics/ activities, which is aligned with and sets direction for the sales strategy, for OC BU in order to meet established sales and market share targets.

Essential Duties / Responsibilities
Support marketing manager to develop a complete and effective product strategy and tactics/activates for business in China market.
To develop positing of the product and brand platforms, including Chinese product name.
To build up and maintain the relationship with KOLs and key users of central cities and Key cities.
Monitor and analyse Sales development trends, suggest and implement initiatives to improve the trends.
Optimize product portfolio according to Corporate and local marketing strategies.
Plan and execute conference participation and Key User seminars as well as case studies and case competitions according to yearly plan.
Monitor, analyse, and evaluate market trends, consumer behaviour, and competitor activity to identify market opportunities for the product/service and to document market shares, sales by key players as well as key products and key messages
Design and update promotion tools such as promotional items and brochures for marketing and campaigns or overseeing such activity.
Provide marketing training material to training department for employee training and execute employee training according to agreement with training departments.
Communicate with HQ concerning marketing issues
Product technical support in terms of customer complaint handling and customer communication, including working with RA to ensure all product registrations are in place.

Authorities (non-exhaustive list)
Drafted the action plan and key message of the product
Monitor and analyse the marketing dates

Job Qualifications
Medical university background, major in pharmaceutical related and the Master degree is a plus
More than 4 years’ working experience of PM position in MNC pharmaceutical or medical device companies
In charge of the big sales volume product independent for more than 1 year.
Familiar with urology and colostomy in related fields is plus.

Competencies
Good English skill ( including writing, reading and oral)
Highly self-motivated

Skills
Good presentation skills (Including being well versed in MS Office applications)
Good analytical skills
Good interpersonal skill

职能类别: 产品/品牌经理

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公司介绍

康乐保集团.简介

康乐保公司是一家从事医疗护理用品开发、生产、销售和客户服务的企业,是全球领先的贴心护理产品和服务供应商。1957年成立于丹麦,1983年在哥本哈根证券交易所上市。产品领域涵盖了造口护理,泌尿和失禁护理,伤口和皮肤护理三大系列。60多年来,康乐保一直秉承对护理事业的热情和对有贴心护理需求的人们的关爱之心,用心倾听客户需求,致力于不断开发和投放自己的创新产品,让有贴心护理需求的人们生活得更轻松。

康乐保是欧洲财富500强企业之一,生产基地遍及全球,包括丹麦总部、匈牙利、美国、中国和法国。并在全球55个国家设有分支机构,目前全球雇员超过11000人。

康乐保(中国).简介

康乐保集团于2007年在北京投资注册成立了康乐保(中国)医疗用品有限公司,专注于在中国的销售、市场和客户服务。并在北京、上海、广州、武汉、沈阳设立了大区办事处。至今,在全国拥有员700多人,是一家快速成长和蓬勃发展中的公司。

目前,康乐保公司在中国市场销售的主要产品有造口护理、伤口护理和失禁护理三大系列产品。

联系方式

  • 公司地址:北京市朝阳区东方金融中心13层 (邮编:100020)
  • 电话:18614094197