长沙招聘

职位描述：
工作职责
1. 与阿里巴巴移动事业群品牌营销团队紧密协作，共同致力于提升集团在海外市场的产品品牌价值
2. 在了解海外市场媒体生态的基础上，基于各大产品的年度媒介策划战略规划，制定媒体投放计划，包括电视、线上、户外等媒体，并监测媒体计划有效执行、评估媒体投放效果
3. 协助发掘与策划植入类、赞助类的深度媒介合作项目，以实现产品与强势媒体IP的互动，提升产品的活跃度和新增
4. 协助建立和拓展包括Agency在内的本地合作伙伴资源并进行管理
 
Job Responsibilities
1. Work closely with Alibaba Mobile Business Group Branding Communications Team to improve its products’ brand value in overseas markets
2. Based upon in-depth understanding of regional market’s media landscape, compose strategic media plans all UCWeb’s products in markets like India, Indonesia, Russia and Pakistan.
3. Creatively plan and conduct in-depth media collaborations in the ways like sponsorship and content tie-ups with local impactful media properties (like key reality shows), so as to boost the product activeness and acquire new users organically.
4. Efficiently explore, establish relationships with and manage local media planning agencies or other kinds of partners.
5. Regarding S or A level IPs (contents), creatively make viral marketing plans in order to achieve expansive awareness across audiences
6. Collaborate with Product department and product communications team, assist the placement and promotional plan in Apps.

岗位要求
1. 本科以上学历；至少3-5年以上媒介策划Agency或甲方媒介策划岗位经验
2. 专业英语8级以上优先；有海外留学或生活经验者优先
3. 有优秀的数据分析能力以及营销项目执行经验
4. 性格乐观积极，学习和适应能力强
5. 能适应较高的工作强度，及海外出差安排
 
Job Requirement
1. Bachelor or above educational degree; At least 3 years (5 years preferred) work experience in the fields of 4A Media Planning Agencies or Media Planning posts as in-house;
2. TEM 8 above is preferred; Long-term Studying or Living experience in overseas;
3. Excellent analysis planning & execution ability;
4. Optimistic character,good learning skills & adaptation ability;
5. Ability to work under high pressure;adapt to oversea business trip. 举报 分享

阿里巴巴集团的使命是让天下没有难做的生意。

我们旨在赋能企业改变营销、销售和经营的方式。我们为商家、品牌及其他企业提供基本的互联网基础设施以及营销平台，让其可借助互联网的力量与用户和客户互动。我们的业务包括核心电商、云计算、数字媒体和娱乐以及创新项目和其他业务。我们并通过子公司菜鸟网络及所投资的关联公司口碑，参与物流和本地服务行业，同时与蚂蚁金融服务集团有战略合作，该金融服务集团主要通过中国领先的第三方网上支付平台支付宝运营。

我们的愿景
我们旨在构建未来的商务生态系统。我们的愿景是让客户相会、工作和生活在阿里巴巴，并持续发展最少102年。