长沙招聘

职位描述：
Context/Scope

Responsible for overall brand merchandising strategies and executions


Purpose of Role

This role will develop and lead the implementation of annual brand merchandising plans to build a consistently premium and outstanding image for all Diageo brands in China based on brand guidelines


Accountabilities

? Develop detailed brand merchandising plans by brand/regional/outlet and get Marketing and Brand director’s approval
? Implement the detailed brand merchandising plans by working closely with regional sales team and selected design agency, following the brand guidelines agreed
? Communicate with key trade customers (with design agency and sales force) to identify needs/opportunities, best integrate brand elements into each individual merchandising proposal (tailor-made but within brand guidelines), and execute it flawlessly.
? Efficiently and effectively utilize allocated A&P funds to deliver brand merchandising plans via working with Brand Director/Procurement team to select the best design/production partners (without compromising quality).
? Closely monitor allocated A&P funds throughout the year via good self-tracking and reports provided by Finance team every month
? Spend sufficient time in markets (with/without sales force) to not only understand trade, shoppers, and competitors, but also to double check and ensure the quality of merchandising materials (standard or tailor-made) is produced and maintained following the highest standard
? Ensure QDVP3 Execution standard is achieved
? Comply DMC
? Support JBP process on planning and meeting with customers
? Support GAME (channel and merchandising strategy) process
? Other ad-hoc tasks based on business needs


Qualifications and Experience Required

? 8+ years experience in visual merchandising/design/retail visibility production
? Have superior taste/sense/knowledge of premium and contemporary design as well as various production techniques/materials
? Attention to details
? Master of managing different agencies (design and production) to always deliver the results cross all channels and regions on time


Barriers to Success in Role

? Lack of careful, detailed and often sensitive communication with a broad range of internal and external stakeholders.
? Inability to work at a fast pace across a variety of activities.
? Inability to connect and create positive relationships. 举报 分享

Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, JεB, Buchanan’s and Windsor whiskies, Smirnoff, Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness.

Diageo is listed on both the London Stock Exchange (DGE) and the New York Stock Exchange (DEO) and our products are sold in more than 180 countries around the world. For more information about Diageo, our people, our brands, and performance, visit us at **************. Visit Diageo’s global responsible drinking resource, ***************, for information, initiatives, and ways to share best practice.

Celebrating life, every day, everywhere.

帝亚吉欧是全球知名的酒业集团，公司旗下汇聚一系列杰出的品牌，包括Johnnie Walker（尊尼获加）、Crown Royal (皇冠)、JεB （珍宝）、Windsor（温莎）等威士忌品牌， Smirnoff（斯米诺）、Cîroc（诗珞珂）、Ketel One（坎特一号）等伏特加品牌, 以及Captain Morgan（摩根船长）、Baileys（百利）、Don Julio（唐·胡里奥）、Tanqueray（添加利）和Guinness（健力士）。

帝亚吉欧同时在伦敦证券交易所和纽约证券交易所上市，我们的产品在全世界180多个国家和地区销售。更多关于我们的员工、品牌以及业绩的信息，敬请浏览**************。同时诚邀您访问***************， 获取更多关于帝亚吉欧理性饮酒的资讯。

帝亚吉欧大中华区（中国大陆、中国台湾、中国香港和中国澳门）成立于2002年，总部设在上海。帝亚吉欧旗下的优秀品牌，如Johnnie Walker (尊尼获加)、Haig Club(翰格蓝爵)、The Singleton (苏格登)、Baileys（百利）、Guinness（健力士）等都深受大中华区消费者青睐。同时，帝亚吉欧致力于将中国高端白酒品牌水井坊带入国际市场。

精彩生活，欢庆无限。