长沙招聘

职位描述：

JOB PURPOSE:

To better address increasing analytic needs from our business units and align with the new responsibility defined for Business Insights group under global Marketing Centre of Excellence, this role will incorporate Market Research, Business Intelligence and Competitive Intelligence into the scope, with a focus on integrating customer and market insights from market research projects, 2nd data, syndicated reports, competitive intelligence and etc.

ORGANIZATIONAL CONTEXT:

Under Commercial Excellence Department, Pharmaceutical Operations

Direct report to Business Insights Associate Director

SUPERVISED RESOURCES:

No.

KEY ACCOUNTABILITIES:

1. Provide integrated market, customer and competitive insights todrive opportunity identification and realization to supportingTA:

? Quality Insight generation leveraging multiple resources including primary market research, 2^nd data analysis, field force, etc. focusing on key issues / growth opportunity throughout the year;

? Drive clear growth opportunity identification through SA standard tools in brand planning;

? Drive clear growth opportunity KPI setting and tracking plan, and 100% execution of the accountable tracking plan;

1. Provide real-time businessmonitoring to supporting TA withintegrated insight from IMS data, internal sales data, centrix and KPIbased tracking, as well as other data sources:

? Monthly on time delivery of IMS market performance analysis and BU dashboard with 100% accuracy;

? Monthly delivery of brand summary based on IMS data with integration of other resources;

? Build deep dive analysis and benchmark / business case to illustrate important issues as needed;

1. IMS data management and reporting:

? Provide monthly IMS data analysis to monitor Sanofi portfolio; Being able to provide insight out of data;

? Manage the ad hoc request of IMS data and CPA data;

? Manage the purchase and quality of IMS data and CPA data;

? Work with vendor to maintain IMS qlickview tools and drive 2nd data integration. SA IMS full database maintenance;

1. SupportCE/company-wide key initiatives that requires input and effort fromBusiness Insights

· Marketing capabilities building

· Forecasting and marketing analytics

· Multiple channel marketing initiatives

· Centrix CLM component development

JOB-HOLDER ENTRY REQUIREMENTS:

Education:

Bachelor degree or above. Master degree preferred.

Experience & knowledge:

• Prior experiences inmulti-national companies in pharmaceutical industry a must

• Prior knowledge of theCNS and diabetes disease, treatment and products preferred

• At least 3-5 yearsexperiences in business/marketing analytics, i.e. consulting, business analysis, market research, new product planning, business development, etc.

Core competencies:

• Strongbusiness acumen and ability to influence business decision

• Stronganalytic skills with ability and willingness to go beyond data

• Strongcollaboration skills and working with cross functions

• Stronglearning agility

• Strong command of both written and oral English

• Strong project management skill

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