长沙招聘

职位描述：
The Account Director’s role:

？ To report directly to the GM of hdtActivation as to the day to day operation of the Account Services team
？ To represent hdtActivation at internal and external meetings for all aspects of the Account Services and Media sides of the business
？ Manage and being responsible for the efficiency and profitability of all agency/client relationships
？ Manage the day-to-day running of the Account Service function and ensure the smooth running of all campaigns under hdtActivation’s management.

The Account Director responsibilities in detail:

General
？ To report to the GM of hdtActivation on all current account information e.g. clients WIP status, campaign profitability, new business development etc.
？ Provide financial control of all projects within the agency
？ Planning the growth strategy for the department (resource, skill sets etc.)

Account Service
？ Responsibility for client profitability and the efficient measurement and use of resource to maximise this as per your client list responsibilities
？ Planning and writing digital communication strategies that meet the needs of our clients and of their customers
？ Defining the clients digital marketing activity while managing the creative and social media implementation
？ Locate and develop opportunities for additional business through the existing hdtMEDIA client base upon senior management request
？ Manage and control resources allocated to each client (identifying any potential gaps and resource issues)

Digital / Social media Campaign Implementation
？ Oversee the operation with processes and practices for client’s digital / social media campaigns
？ Drive excellence within the team to deliver the best possible digital / social media and creative solutions
？ Responsible for the strategic integration of new and existing digital media offering at hdtActivation into the business requirements of clients

New Business
？ Responsible for driving and developing new business within the agency by working alongside the GM with the support of other hdtMEDIA disciplines

Staff Development
？ Responsible for the personal development of all members of the Account Service team (setting objectives and measurable performance targets within the department)



Personal Attributes
？ Positive thinking, self-motivated and result-oriented
？ Organisational and managerial ability with tracked record in the delivery of results
？ Excellent client facing and management skills
？ A strong background in digital marketing including but limited to digital media, social media, mobile digital and 360 degree digital marketing planning and execution
？ Personal and professional competence & credibility that generates trust and confidence


Requirement
？ Min. 5 years of Digital Marketing agencies experience, in which at least 1 year in Account Director level
？ Full knowledge of China Digital Market with track record of service excellence
？ Ability to prepare decks and presentation
？ Throughout understanding of digital campaign planning and execution process
？ Good knowledge of social media
？ Experience in handle client with multi millions digital investment
？ Excellent in Mandarin and English communication
？ Knowledge in social media platform 举报 分享

互动通控股集团（简称互动通）秉承专业、创新、有效，为各行业品牌广告主提供先进的互联网媒体整合投放解决方案，实现广告投放收益最大化。

互动通创立于1999年，是中国最早的数字广告平台之一，已为数千个国际及中国的行业领导品牌提供专业服务。投资机构包括成为投资、红杉投资等。

引领 2002年推出中国第一支富媒体广告，是中国富媒体行业开拓者；率先推出程序化广告营销平台，最早接入主流交易平台与供应端平台，最先支持移动、视频和富媒体广告资源的标准接入；是国内首个与第三方独立数据调研机构合作的数字广告平台，提供公正、透明、务实的投放数据及效果报告。

多元 跨终端数字整合营销平台，覆盖PC、移动、视频、智能电视等多终端，全方位支持程序化购买RTB、PMP（PDB、PD、PA）等多种交易方式，满足不同广告主的需求；完善布局程序化购买生态链，在DSP、DMP、视频及智能电视、移动营销领域精耕细作。

高效 整合程序化购买平台，为媒介购买提供一站式流量管理服务；通过数据的有效管理与分析，实时优化广告投放，不断完善投放效果；采用高效创新的媒介策略与创意、快速的落地执行，支持多样化的投放需求。

互动通作为跨终端数字整合营销平台，旗下拥有：

hdtMEDIA 数字广告平台
hdtDXP 程序化广告营销平台
hdtOTV 程序化视频广告平台
hdtOTT 智能电视广告平台
hdtMobile 移动数字广告平台
hdtDMP数据管理平台
H2 网络广告交易平台
hdtKOL 社交媒体管理平台