重庆招聘

Primary Responsibilities:

？ 领导数字营销团队，制定数字营销策略,预算分配及日常操作管理，以实现公司新客户销售额增长目标。
Lead the digital marketing team in digital strategy development, budget allocation and daily operation management to achieve the incremental revenue growth targets.

？ 熟悉B2B 领域的PPC/SEM的操作和优化, 并管理百度, 360，Sogo等主要搜索引擎以***化PPC/SEM表现。透过对PPC/SEM代理商的日常管理,定期绩效检视及合适的目标设定,充分利用代理商的能力及优势。
Proficient with the B2B PPC/SEM operation and optimization and manage major search engines such as Baidu,360 and Sogou to maximize PPC/SEM performance; fully exploit PPC/SEM agency’s capability and advantages through daily management, regular performance review, and feasible goal-setting.

？ 定期维护及更新公司网站。熟悉使用SEO流程及分析工具加强其表现。通过网页设计，关键词匹配及其他SEO工具不断优化公司网站，提升公司的自然搜索排名。
Constantly maintain and update the company website. Master SEO operation and analysis tools to enhance its performance. Maximize SEO organic ranking by improving website design and key words matching, and leveraging other latest tools.

？ 深入分析PPC及SEO的表现数据,以发现阻碍完成目标的症结点并提出因应策略。找出市场趋势或威胁,并提出不断改善的建议
Conduct in-depth analysis based on PPC and SEO performance data to identify the key bottlenecks in achieving goals and adjust strategies accordingly. Identify trends and issues, propose and implement business plans for continuous improvement.

？ 密切与全球数字营销团队合作,实行总部要求的标准作业并定期汇报, 并须视中国国情及实际情况,将全球计划及要求在地化。Work closely with the global digital marketing team, implement ongoing global digital marketing standard works and report result, and localize global projects/requirements under China specific requirement.

？ 管理公司社交媒体平台(微博,微信等)。编辑,整理，按时发布公司推广文稿。

Manage social media platform including Weibo, wechat. Edit and publish contents in time.

？ 带领、培养、激勵并发展數字營銷团队,目前数字营销团队由4位成員組成,負責來自PPC,SEO及其他數字營銷渠道的客戶諮詢,並進一步產生銷售線索-leads給銷售團隊。
Lead, coach, motivate and develop the digital marketing team comprised of a team of 4 people, who generate leads for sales teams by qualifying customer inquiries from PPC, SEO or other digital marketing channels.

Requirements

？ Bachelor’s Degree in Business, Communications, Marketing.

？ 5 years’ experience in marketing, with proficient SEO/PPC expertise. Candidate with in-house PPC management experience or PPC platform/agency background is preferred.

？ Excellent in Microsoft Excel and its analytic skills and related analytic skills.

？ Good communication skills in English (both speaking and writing) as this job involves many interactions with the global team based in the US and Europe.

？ Be able to handle multi-task and result-driven to drive incremental revenues.

？ Proficiency in Salesforce is a plus.

Videojet Technologies (a Danaher company) is the leading provider of product and case coding solutions to a wide range of industries including food, beverage, pharmaceutical, personal care, electronics, chemical, and aerospace. Our Uptime Peace of Mind brand promise means Videojet listens to our customers’ needs and provides the right equipment, supplies and software combined for reliable performance. As the global coding and marking leader, Videojet has more than 275,000 units installed worldwide, coding on 20 billion products a year. Videojet’s full printer and supplies portfolio includes continuous ink jet, laser, thermal transfer, drop-on-demand ink jet and thermal inkjet printers and print and apply labelers.