重庆招聘

岗位职责:

Marketing related:

? Monthly e-marketing plan (activity and budget) 

? Generate traffic via various e-marketing tools: SEM, SEO, product search, affiliates, social media, etc.

? Ecommerce marketing events plan and execution together with operating partner

? Work closely with brand marketing and visual marketing team to ensure consistent brand message delivery and online-offline integration 

Web design related:

? Ecommerce website design

? Ecommerce website content development, management

? Ecommerce website customer behavior tracking and website design optimization

CRM related:

? Monitor and maintain the online CRM program

? Participate in the CRM project, includes the planning of CRM system and program, monitor the constraction of CRM system, promote the CRM program to offline store 

? Collect and integrate online/offline data (customer and transaction), provide the insight of data and support sales, O2O and marketing 

? Review CRM reports and optimize the CRM campaign

 

任职资格:

? 5+ years E-commerce marketing management experience (preferably apparel or FMCG)

? Entrepreneurship and passion in building  business

? Good analytic skill

? Proactive, self-motivation and team work spirit

C&A始创于1841年，隶属于由家族拥有并管理的COFRA控股集团，迄今已遍布世界20个国家，至2007年底，在欧洲、拉丁美洲和中国拥有超过1800家专卖店。在全球雇有35,000多名员工。仅仅在欧洲市场，C&A在过去三年中就已新开设了450家专卖店，日客流量突破200万人次；而公司亦计划在今后2-3年中在全球继续开设300至350家新门店。2007年C&A成功在上海开设了其中国的***家门店，成为迈入中国市场的***步。

作为世界时装零售业的领导者之一，C&A不仅为为中国消费者带来了全球领先的时尚潮流，更带来源自全球设计团队的出色灵感，他们根据本地消费者的需求，创新出“时尚你选择”的独特理念，“年轻活力、超值时尚、无限选择“是C&A为中国市场创立的全新市场定位。

C&A中国专卖店是在同一店铺内，针对消费者的个人需求，独具匠心地依照不同生活方式来设置各具特色的品牌区域。它年轻，具有活力和激情的专卖店理念为消费者提供按不同风格划分的品牌区域、宽敞的购物空间程优质的客户服务。因此，C&A的各个目标客户群均可在所喜爱的风格世界里尽享购物乐趣。

Established in 1841, C&A is a major global fashion retailer renowned for trendy, modern, and exciting fashion products. At the end of 2007, C&A has a dominant market presence in 20 countries and over 1,800 stores across Europe and Latin America, as well as in China and employs over 35,000 employees worldwide. In Europe, 450 C&A stores have opened in the past three years with daily traffic exceeding two million visitors, and 300-350 stores are scheduled to open in the next two to three years worldwide.

As one of the leading fashion retailers in the world, C&A has brought exciting global trends to China, Based on the needs of the local consumers, the team creates ‘fashion you choose’.‘Young, affordable fashion with wide variety of choice’ is the unique brand positioning that C&A has created exclusively for the Chinese market.


C&A has created distinctive 'worlds' for unique lifestyles tailored to their individual needs - all under one roof. Its young, dynamic and exciting store concept offers distinctive lifestyle worlds, spacious shopping environment and customer-friendly services. C&A’s target customers can enjoy themselves in their lifestyle world.

A leading International fashion apparel retailer is seeking to establish the organisation and now requires qualified candidates.